Just A Joke! Electric Car Owners Can Now Smell A Typical Smell Of Gasoline Again

The smell of gasoline from Kia. (Photo: KIA)

JAKARTA Kia launched a unique accessory for electric car users, namely cabin fragrances with gasoline flavors. This initiative was introduced in Finland as a creative way to help drivers switch from internal combustion engine vehicles to electric cars without losing the sensation of conventional vehicles.

The product comes in the form of small cans resembling fuel jerry cans and is a limited edition given to Kia EV4 buyers. In the promotion campaign, Kia conveyed a humorous message.

Do you miss the smell of gasoline and gas stations in the middle of the electrification era? We have a quick solution for the withdrawal symptoms," the message reads, quoted from Carscoops, Wednesday, October 22.

This cabin fragrance was developed by Kia importer in Finland, Astara Auto Finland, along with aroma director Max Perttula. According to Perttula, the aroma is mixed from basic materials for engine, metal oil, as well as touch jasmine and tar birch, thus producing a fragrance that reminds the car repair shop.

Kia insists that this step is not just a gimmick. "Sap is the past. Try the Kia EV4 test drive and feel the sensation of smoke-free driving in just a few minutes," they wrote in an official statement.

Through this unique idea, Kia seeks to connect the nostalgia of users of gasoline vehicles with the future of electric cars. Unfortunately, the price of the cabin perfume has not been specified.