JAKARTA - In the midst of a series of software issues that befell its competitors, BMW confidently announced that their first software-defined vehicle, the latest BMW iX3, would not experience similar problems.
Different from other manufacturers who rely on third parties, BMW is taking bold steps by developing an entire architecture and software stack for iX3 completely self-in-house. This vehicle is built on a new EV platform with a state-of-the-art computing architecture powered by four 'supercomputer chips' to run all essential functions.
According to Mike Reichelt, BMW's Neue Classe project chief, as quoted from Autocar, Friday, September 19, BMW's key to success is to carry out a massive transformation within the company. BMW not only develops software separately, but rather integrates the entire process into the work culture of their engineers.
"For us, it is very important to develop its own software stack," Reichelt said. "It's like a transition from combustion engine to electric mobility: the biggest step is when you achieve this change at the company's center."
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Reichelt explained that every BMW engineer now has to deal with this new technology. They no longer separate the hardware and software parts, but view them as a single unit function. This ensures that software and hardware work in harmony, minimizing potential problems and bugs.
"For me, it's a failure if you think you can move digital development outside the company or to other parts of the company, while others have continued to make cars like the last 20 years," he said.
For example, Reichelt revealed that in BMW's Driving Experience division, half of their engineers are now working in the field of electricity or electronics, and the number continues to grow every month.
With this holistic approach, BMW believes the latest iX3 will be a testament to their commitment to providing a driving experience that is not only sophisticated, but also very reliable.
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