BMW Reveals A Number Of Neue Classe Revolutionary Technology At CES 2025

The BMW Panoramic iDrive technology introduced at CES 2025. (Doc. BMW Group)

JAKARTA - Automotive company from Germany, BMW Group participated in the 2025 Consumer Electronics Show (CES) which took place in Las Vegas, USA from 7-10 January.

In this event, the group introduced the latest BMW iDrive advanced technology as well as BMW Panoramic Vision which is present on its future vehicle.

BMW AG Council member of the Development Division, Frank Weber said this latest technology has an intuitive way of operating while at the same time affirming the company's position in providing advanced technology for the future.

"The latest BMW Panoramic iDrive is high technology combined with very intuitive operations while proving our commitment to technology leadership in the concept of operation," Weber said on the official BMW Group website, Wednesday, January 8.

Weber also explained that these two systems were built based on the latest BMW X Operating System, which is claimed to provide better and more complete capabilities in the world.

The 'Fondation' is provided by the new BMW X Operating System. With this advancement, we provide greater capabilities to one of the best and most comprehensive infotainment systems in the world and once again establish industrial benchmarks in multimodal interactions,' added Weber.

According to the company, the BMW iDrive system combines four central elements into a unique display and operating concept.

The first is BMW Panoramic Vision, the latest head-up display concept developed by manufacturers to display visible information on the A-pillar to the A-pillar to the blackprint surface at the bottom of the windshield, so that various information can be seen by all vehicle users.

It combines the BMW 3D Head-Up Display system, displays integrated navigation and live auto driving information in the driver's vision sector.

On the central screen there is a matrix light technology, a menu structure that is well known and updated with Quick Select which ensures optimal function and content operation through touch.

In addition, there is also the latest multifunctional steering wheel where there are a number of related buttons that can turn on and have their respective functions.

The button is presented more clearly and neatly arranged, making it easier for users to personalize their cars without the need to take their eyes off the road.

The BMW X Operations System can also operate a BMW Intelligent Personal Assistant which can respond to Hey BMW messages in a normal way or can be called by pressing the button on the steering wheel.

The capabilities of this technology continue to be improved and will be brought to the latest level for the Neue Classe model through the integration of Large Language Models (LLM).

All of BMW's newest technologies at the CES 2025 exhibition will be present in the first Neue Classe-based production model to exit production by the end of this year.