Will Enter Mainstream Market, Xiaomi Reportedly Launches SUV Model Next Year

Driving with Xiaomi SU7. (Photo. X/@leijun)

JAKARTA - After the success of the first electric sedan model, SU7, the technology giant who also took part in the electric car segment, namely Xiaomi, is rumored to be launching another model.

Citing the CNevpost page, Wednesday, April 24, based on 36kr local media reports, the second model from Xiaomi is in the form of Sport Utility Vehicle (SUV), and another model at a more affordable price.

"The smartphone giant's SUV, which will launch in 2025, will help Xiaomi EV expand its presence in the mainstream market," the report said.

The SU7 has indeed received a fairly good response in the market, but as the first model there are some things that are lacking and will be noted for application to the next SUV model.

Meanwhile, the next or second model will be positioned at a price of 150,000 yuan or around Rp334 million, citing from someone who knows this.

"The plan of the three models is closely related to the fate of the Xiaomi EV for the next three years," the report said.

If the Xiaomi auto travel map is described, it will run smoothly where the first year Xiaomi has gained extraordinary traction, then the second year will enter the mainstream SUV market. Meanwhile, in the third year, Xiaomi will launch a low-cost model to quickly expand its user base through the design and technology used and of course affordable prices.

"The ability to take every step will firmly determine whether Xiaomi EV can survive in intense competition," the report reads.

As additional information, Xiaomi officially launched SU7 on March 28, offering three standard versions, Pro, and Max, about the price starting from 215,900 yuan or around Rp481 million.