ADM Closed In 2023 By Successfully Selling More Than 190,000 Vehicle Units, This Model Is The Best Selling

Daihatsu Gran Max PU. (Doc. Daihatsu Motorcycle)

JAKARTA - PT Astra Daihatsu Motor (ADM), the single agent holding the Daihatsu vehicle in Indonesia, managed to close 2023 with brilliant achievements in retail sales, reaching 194,108 units, an increase of 2.9 percent compared to the previous year (188,660 units).

According to data from the Association of Indonesian Automotive Industries (Gaikindo), the company recorded sales of 15,085 units in December 2023, an increase of 2.3 percent from November which reached 14,752 units. However, this figure is down 6.9 percent when compared to December 2022.

Tri Mulyono, Head of Marketing & Customer Relations Division of PT International Tbk. Daihatsu Sales Operation, expressed its gratitude to customers for their contribution and is committed to providing the best offer in 2024.

"Hopefully this achievement can continue to motivate us to provide the best offers and services to consumers, and the automotive market can be better than the previous year," said Mulyono in an official statement received by VOI, Monday, January 15.

Overall, Daihatsu Sigra became the model with the most retail sales at ADM during 2023, accounting for 63,285 units or 32.6 percent, followed by Gran Max Pick Up with 43,896 units (22.6 percent), and Terios with 24,785 units (12.8 percent).

However, in wholesales sales, the company recorded 188,000 units during 2023, slightly lower than the 2022 achievement which reached 202,665 units. In December, Daihatsu recorded sales of 12,805 vehicles, a decrease compared to November which reached 13,545 units.