YOGYAKARTA Toyota brand holder agent in Malaysia, UMW Toyota Motor (UWMT) announced that the Toyota Rush was stopped production after five years of showing its existence in neighboring countries. So, what is the reason the Toyota Rush was injected dead in Malaysia?
For information, the Toyota Rush in Malaysia is offered with two variants, namely 1.5 G for 88,314 ringgit or equivalent to Rp294.8 million and the 1.5 S variant which is sold at a price of 91,885 ringgit or equivalent to Rp306.7 million.
Originally, there was no more detailed explanation about stopping the production of Toyota Rush cars in Malaysia, but UMWT only confirmed this to local media.
According to Malaysian media, Paultan, the Toyota Rush was injected dead because the sales figure was very low. However, they did not include supporting data.
Paultan said consumers in Malaysia prefer the LSUV seven passengers produced by Perodua, Aruz.
Aruz is a twin of the Toyota Rush in Malaysia. This application resembles Daihatsu Terios in Indonesia. Even though the Rush had been injected dead, the sale of the Flow continued.
Perodua Aruz is priced at 72,900 ringgit or equivalent to IDR 243 million for the 1.5 X and 77,900 ringgit (IDR 260 million) variants for the 1.5 AV type.
In Malaysia, the Toyota Rush was assembled by Perodua in Rawang along with Perodua Aruz. Meanwhile, the engine and transmission were made in Sendyan, Land of Nine.
As a mid-range SUV, Rush is equipped with a 1,500 cc 2NVR-VE gasoline engine. This machine can generate 103 horse power (hp) and torque 136 Nm.
Toyota Rush is one of the most popular cars in Southeast Asia, including Indonesia.
This can be seen from Rush sales figures in Indonesia. Based on allesales Gaikindo data, Rush has distributed 34,945 units for the January-November 2023 period.
The details are as follows; January 5,140 units, February 3,826 units, March 3,393 units, April 2,133 units, May 2,796 units, June 1,736 units, July 2,523 units, August 3,060 units, September 3,025 units, October 2,334 units, and November 4,33 units.
Because it has a fairly high sales figure, the distribution of Toyota Rush in the country will continue.
Toyota Rush in Indonesia comes in two variants, namely G Type which is priced at IDR 282.7 million and GR Sport for IDR 306.1 million.
Toyota Rush is not very much polished like Daihatsu Terios. In fact, the twin cars usually get a refresher simultaneously.
Daihatsu Terios teranyar memiliki banyak pengaraan di bagian exterior dan fitur. Mobil LSUV ini tampil lebih sporty berkat desain gril, bumper dan pelek baru. Selain itu, ada tarik-tarikan line yang membuatnya terlihat lebih segar.
In addition to changing in terms of appearance, Daihatsu Terios is also equipped with new features, ranging from multimedia screens that can be linked to smartphones via Android Auto and Apple CarPlay, wireless charger, and SRS airbags. Old features such as Around View Monitor, key free entry, and ABS & EBD are also still maintained.
On the other hand, Rushes, who have turned five years old since the launch of the second generation, have not received massive changes. In fact, generally the Daihatsu-Toyota twin cars are always compact in terms of touch.
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