JAKARTA - Various types of Indonesian coffee have succeeded in attracting the attention of visitors and business people at the 2021 Coffex Istanbul which was held on September 15-18, which was hosted by the Indonesian Consulate General in Istanbul, Turkey.
Four coffee entrepreneurs from Indonesia were invited to this activity, namely Java Preanger Lestari Mandiri, the Young Indonesian Exporter Community (KEMI) Turkey, Entur Coffee, and Ephraim Coffee Indonesia.
A total of more than 20 types of Indonesian specialty coffees with various flavors, as well as several Indonesian tea and brown sugar products displayed on this occasion, were able to attract visitors and international coffee bean seekers during Coffex Istanbul 2021.
Starting from Luwak Coffee, Java Preanger, Honey Coffee, Temanggung Robusta, Bogor Paseban Robusta, Java Ijen, Bali Belantih Kintamani, Sumatra Arabica Gayo, Lombok Arabica and Robusta to Java Mekar Wangi and Java Orange.
"This year is the first time Indonesia has participated in Coffex Istanbul 2021 and immediately became a Focus Country. The Turkish coffee market is promising and continues to show improvement," explained the Indonesian Consul General in Istanbul Imam As'ari, quoting the Ministry of Foreign Affairs.
"A variety of coffee variants from Java, Sumatra and several other types of Indonesian coffee have entered the Turkish market, but are not yet known as Indonesian coffee. This market potential is being penetrated by the Indonesian Consulate General in Istanbul," he continued.
He further explained that from the Business to Business (B to B) meeting on the first day between Turkish and international coffee businessmen and participants at the Indonesian pavilion, a number of purchase commitments were obtained.
"One of them is the commitment to send 30 containers of coffee or about 600 tons of NTB Robusta coffee beans to Egypt. One of the Turkish coffee entrepreneurs also expressed interest in opening a niche cafe specifically for Indonesian specialty coffee, in collaboration with one of the participants at the Indonesian Pavilion," said Consul General Imam As'ari.
As part of the introduction and education about Indonesia and the advantages of Indonesian coffee beans, a seminar on Indonesian coffee was also held.
Furthermore, as part of the introduction and education about Indonesia and the advantages of Nusantara coffee beans, a seminar on Indonesian coffee was also held. They were enthusiastic about listening to the presentation of Indonesian coffee and hoped to find more varieties of Indonesian coffee in various coffee shops in Turkey.
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