Jawara Depok Launches Guard Candles To Help MSMEs

PHOTO ILLUSTRATION BETWEEN

DEPOK - Chairman of the Depok Entrepreneurial Network (Jawara), Ubaidilah launched the JAGALILIN inspirational digital media platform to raise enthusiasm and help marketing Micro, Small and Medium Enterprises (MSMEs).

"Bismillah, today I launched JAGALILIN, an open source-based platform that raises the inspirational aspects of MSMEs, how they survive, find solutions to finally grow during the pandemic," said Ubaidilah in Depok, quoted by Antara, Wednesday, August 4.

For this reason, he hopes that this activity will help market and encourage MSME friends who are experiencing impasses to find ways to grow. Also for people who are having trouble finding work and are looking for business opportunities.

Ubay explained the mention of JAGALILIN because it wanted to restore the meaning of JAGALILIN according to the portion. A lit candle can illuminate pitch darkness and keeping a candle burning is an attempt to continue to spread light to the surroundings.

In the midst of the darkness of efforts to deal with the pandemic, there is a speck of light and hope from MSMEs to continue to grow.

"In addition to inspiring media, we also facilitate MSMEs who want to promote on our various digital platforms, so that MSMEs will remain relevant in the digital era," said Ubaidilah.

Ubay said the impact of Level 4 Community Activity Restrictions (PPKM) in Java and Bali, which has been extended twice and has the potential to continue to be extended.

This policy is certainly very hit MSME actors. Because in general, MSMEs have limited cash so that when turnover decreases they tend to die quickly.

On the other hand, MSMEs have the advantage of being able to change quickly and experience new adjustments, because their organization is relatively simple, unlike large companies that already have an established organization.

"In addition to the need for capital and other stimulants from the government, MSMEs need ways and inspiration on how to survive and grow during the pandemic," he said.