JAKARTA - Artha Graha Peduli (AGP) is again holding the 2025 AGP Cheap Market to maintain public access to affordable food. This program is a direct cushion for residents in the midst of pressure on the prices of basic necessities and the potential for inflation at the end of the year.
Through the subsidized sembako scheme, residents can obtain rice, cooking oil, and sugar at prices below the market. Distribution is carried out directly to the community so that the supply is targeted and the distribution chain remains smooth at the local level.
The 2025 AGP Cheap Market will be held again on Wednesday, December 17, 2025, through collaboration between Artha Graha Group and Artha Graha Network business units, including Bank Artha Graha Internasional (BAGI). This program is designed as a concrete response to potential food inflation pressures.
Since it started on December 11, 2025, the AGP Cheap Market has reached around 800 points in various regions of Indonesia, especially around the operational area of Artha Graha. Hundreds of thousands of subsidized grocery packages have been distributed to help maintain the stability of prices and people's purchasing power.
BAGI together with AGP volunteers ensure the availability of stock and the smooth distribution in the field. In a number of regions, distribution is carried out directly, including the door to door method, to reach the most needy residents.
"The cheap market is a solution to inflation, social concern, and at the same time strengthening people's access to food," said Margono, Danpok Security Bank Artha Graha Internasional KPO Sudirman.
Public response to this program is considered positive. Residents feel savings in daily expenses as well as certainty of access to food in the midst of price fluctuations.
Chairman of Artha Graha Peduli, Ronny Leonard, emphasized that the AGP 2025 Cheap Market is a real step for the private sector in supporting the control of food inflation and national price stability.
"Through the network of Artha Graha business units, we ensure that people continue to get basic needs at affordable prices, especially in the end of the year period," said Ronny Leonard.
This program is also in line with the government's efforts to maintain national food security through synergy between the private sector and the community.
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