The Governor of West Java, Dedi Mulyadi, revealed his success in utilizing social media for the efficiency of the regional government's advertising budget. Dedi said that he was implemented when he was in West Java.
"I was called the content governor. Thank God, thanks to the content I manage, routine advertising spending, which is usually 50 billion rupiah, now only 3 billion is enough, but it is still viral," said Dedi at the Commission II meeting of the DPR RI, Tuesday, April 29.
It is known, in the current era, the Governor of West Java, who is familiarly called Kang Dedi Mulyadi or KDM, is among those active on social media. Some of them are viral and quoted by the media. Such as the case of closing a number of tourist attractions in Puncak, Bogor. Or the threats he gets from social media.
Recently, about a young woman named Aura Cinta who criticized the KDM policy which deleted the graduation celebration for schools in West Java. Aura insisted on wanting to feel the lively farewell atmosphere with her friends.
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In an upload on his personal Instagram @dedimulyadi71 seen on Tuesday (29/4/2025), KDM mentioned the age of Aura who is almost 20 years old and has graduated from high school since one year ago.
KDM assessed that Aura was not a youth category, but arguably an adult. "She (Aura) is not a teenager, but in my opinion she is an adult category," said KDM as quoted from her personal Instagram upload @dedimulyadi71 which was seen on Tuesday (29/4/2025). "Because she is almost 20 years old and she graduated from high school a year ago," he continued.
In addition, KDM also mentioned that Aura was known to have been an advertising star. According to him, the teenager has been able to make his own money. "He has become an advertising star, can already earn money by himself," said Dedi. "So it's not a youth category let alone children," he said.
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