Remember Dr Kevin, Who Showed Off An Awkward Moment For A Woman To Give Birth? The Act, IDI Banned Doctors From Endorse Products

Indonesian Doctors Association (IDI) (Photo: ANTARA)

JAKARTA - The South Jakarta Branch of the Indonesian Doctors Association (IDI) prohibits doctors from providing recommendations (endorsement) of a product. One of them is through social media because it is considered to have violated the professional code of ethics.

IDI Jaksesl's decision followed the show off of Dr. Kevin Samuel Marpaung on TikTok some time ago. Through the @ dr.kepinsamuelmpg account, the doctor illustrates a patient ahead of delivery with an awkward facial expression.

In the video, it is as if a midwife says, "Doc, please check how many patients Mrs. A has opened." Then, the video immediately zooms in on Kevin's face, who looks serious while biting his own lip.

He also added a dialogue writing himself that reads, "Okay sis ...". Then, Kevin raised his index and middle fingers. He also put a writing saying, awkward moment or awkward moment.

For his actions, Kevin was given a coaching sanction for six months, re-learning medical ethics and postponing the issuance of recommendations for practice permits, which was decided by the Medical Ethics Council (MKEK).

"So, no endorsement of anything as a doctor," said the head of the South Jakarta branch of IDI, Yadi Permana, as quoted by Antara, Jakarta, Thursday, April 22.

The doctor profession is so inherent in a person's figure. If the advertisement or recommended product turns out to be problematic, then the impact is not on the doctor alone but on his profession.

"The profession of a doctor is inherent. There is a code of ethics that must be obeyed," he added.

He also reminded doctors, especially young doctors, not to make material that praised themselves for being seen as showing off when performing medical procedures.

Likewise material that violates moral norms to professionalism. However, for educational materials related to health, he continued, the doctor was still allowed.

As for the ethics for doctors, he said, was already regulated in the 2012 Indonesian Code of Ethics and reminded doctors about the professional oath as a doctor.

"All doctors must be wise in social media, avoiding content or things that can violate professional ethics. Remember that the medical profession is inherent wherever you are," he said.