For The Sake Of Participating In The Bazaar At The Prabowo-Gibran Inauguration People's Party, This MSME Came From Palembang To Jakarta

Photo: Yesica Verawaty Sitinjak/VOI

JAKARTA - At the People's Party event which was held to enliven Prabowo-Girban's inauguration, there was an MSME Cheap Market Bazar activity. The MSME bazaar is along Jalan Sudirman-Thamrin, on Sunday, October 20, 2024.

In the Thamrin area, to be precise near the Japanese Embassy, UMKM from Palembang, Pempek Tenggiri Hana was present. The owner of this restaurant, Farhana, said that he came directly from Palembang to take part in the bazaar at the People's Party.

"Asli Palembang, did deliberately come here (Jakarta) for this MSME event," said Farhana when met at the location, on Sunday, October 20, 2024.

Farhana said that he and his team arrived in Jakarta the day before the bazaar started. He brought the materials for the sale menu, namely tekwan and laksan from Palembang in the form of frozen or frozen.

"Today we sell the typical Palembang kernels. There is a famous tekwan, we introduce one more thing called laksan. This Laksan is as basic as pempek, but the sauce is different, more creamy because it comes from coconut milk or milk with shrimp cones," he explained.

In the bazaar, MSME owners started selling at 9 am. Shortly after opening, Farhana admitted that his sale had been invaded by buyers and quickly spent 200 servings provided.

The price of food is priced at only Rp. 8,000, while the drink is only Rp. 800. This price has indeed been set by the bazaar organizers which must be followed by MSMEs.

For Farhana herself, the price set is not a problem. He has also worked around capital expenditures at that price.

"There is a standard and I am willing to follow that, because I really want to. But this is also what we have dropped from the normal price, I usually sell Rp. 20,000, this is Rp. 8,000, I also give half a portion, the content is less," he said.

The UMKM Bazaar at the People's Party for the inauguration of Prabowo-Gibran for Farhana is an event to introduce a wider business. He hopes that more people will get to know Pempek Tenggiri Hana.

"If I personally think this is my opportunity to brand and introduce myself. If in business, there is no value for branding, how big can we introduce it, just burn the money first," concluded Farhana.