JAKARTA - The presidential candidate Ganjar Pranowo stated that the government must protect traders in traditional markets who are now threatened with death due to the rise of online trade. However, the solution is not by immediately closing the tiktok live shop or prohibiting artists from selling.
According to him, the state cannot prohibit the business of someone who does not violate the law. However, the state can regulate so that a person's activities do not disturb other parties.
"If the artist sells groceries, is that okay or not? Yes, okay. That's the right of him to sell when we forbid it. This country cannot prohibit it, what can be done is to regulate it," he said in the Merry Riana Podcast which aired Friday, September 22. There are three things, for Ganjar Pranowo, what the government must do. First, a philosophical approach is to protect small traders. Second, a sociological approach is to observe the root of the problem and find solutions for fire.
"This disruption is happening, and this is a sociological matter. So immediately upskilling quickly, the government must step in to invite them, let's sit down together," he added.
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The process of sitting together must be really open and the government must be able to listen to the aspirations of various parties.
"We educate MSMEs to be ready to compete, because if we forbid artists from selling, how sadistic. Not all artists are rich. We are defending them about IP, about royalties, about their work if their work is hijacked," said Ganjar.
He continued, after the philosophical and sociological approach, it was then the basis for the emergence of regulations. "The best way is to listen to all of them. So that the representation will truly represent to make regulations. So, philosophy, new sociology of regulation," said Ganjar Pranowo.
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