JAKARTA - Local elements have become an interesting theme in the journey of the Indonesian music industry in recent years. Regional values are no longer something that is seen as districts', but as a separate force that can be accepted on a national or international scale.
In the midst of the 'instigation' of music from eastern Indonesia, The HM7 comes with the carrying of Sundanese language and culture as the main identity.
The HM7, which was born in Bandung, introduced itself to Indonesian music lovers as a unit that is determined to present music that is not only entertaining, but also conveys moral messages of everyday life.
As a new unit in the Indonesian music scene, The HM7 consists of Beben Bena, Dadang Hermawan, and Tubagus Danny R officially launched their debut single titled Ha Em Sepen.
"In November, our HM7 officially released its debut single titled 'Ha Em Sepen', which tells the story of a man with a family 'having a wife and child' but often lives in lies to those closest to him," Danny said in his statement, Thursday, November 20.
Furthermore, Beben said how The HM7 underwent the process of producing songs that flowed naturally.
"We started by making song guides and looking for appropriate sound references," said Beben. "After the composition reaches around 60 percent, then enter the actual take process, then balancing, mixing, and mastering."
The collaboration with Dan's Pro and Raspati Record also strengthened the production and musical direction of The HM7 in releasing its first work this time.
* The formation of The HM7 for the Sunda Music Exposure (SUBJUDUL) * The music project is clear, The HM7 has a vision to expand Sundanese music exposure in order to compete with the music of other regions that are currently popular with young people, such as Javanese music and music from Eastern Indonesia.
"We want to break down the market through the 'Ha Em Sepen', so that Sundanese music can be re-calculated in the national music industry," said Beben.
Even though it is a new music unit, in fact, the three HM7 personnel are old people who are active musicians of the Sunda Land.
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Beben Bena 'thinning viral with a reality style' is the vocalist of Mat Setun from 2017. He is also known as a comedian in Bandung.
Then, Dadang Hermawan is known as a writer of spontaneous lyrics, who is also active as a producer and music activist.
Meanwhile, Tubagus Danny is a songwriter, music arranger, and vocalist and guitarist of Deja Vu Band from 1993.
Meanwhile, the story of the formation of The HM7 began with a group of friends who often gathered in their spare time.
In a relaxed and laughing atmosphere, the truncation of 'Ah maneh mah hutu' addressed to a friend who often comes late' became an unexpected moment that then inspired the name of this group.
This phrase developed into the term Hutu Muruluk and was finally agreed as Hutu Muruluk Tujuh or The HM7.
"The name The HM7 is a symbol of familiarity, spontaneity, and creativity that characterizes our musical journey," said Dadang.
The HM7 also hopes that their presence can be a trigger for the people of West Java to maintain and preserve local arts and culture.
"With innovation, collaboration, and adaptation to today's music trend, we believe Sundanese music will not be lost in the times," concluded Beben.
The English, Chinese, Japanese, Arabic, and French versions are automatically generated by the AI. So there may still be inaccuracies in translating, please always see Indonesian as our main language. (system supported by DigitalSiber.id)
