JAKARTA - Amira Karin debuted in the music industry in early 2022, through a single with the title Berlalu, after joining the record label Arseri Music. For more than three years, she has also launched an extended play (EP) with the title Things I wanted to say, but (2022) and a full album with the title Things she wanted to say, but (2023).
Not only on the music stage, Karin her nickname also had the opportunity to taste the musical theater stage. He plays the character Euis for the Celama Family Musical (2024) which is produced through the collaboration of Visinema Studios, the Archipelago Musical Theater (TEMAN), and Indonesia Kaya.
Karin admits that the world of performance has been of interest since childhood. With the full support of his parents, he started vocal courses, appeared on several stages, and participated in many competitions.
"In the past, I was in grade 5 or 6 elementary school, my first musical was the musical Laskar Pelangi, at that time I went to Jogja. So, my parents have released it to Jogja to learn and experience the musical world. And indeed from a young age I really like singing, from the age of four years," said Amira Karin when visiting VOI in Tanah Abang, Central Jakarta some time ago.
Karin feels that music has become an important part of her life. During her education, she even studied at the Faculty of Communication Sciences, University of Indonesia, there were always activities related to the music she lived.
"But when I was little, I liked performing, I never imagined what it would be like in the industry, how it felt like we could have our own songs. Never," he said. . So, when I entered Arseri Music, there I really studied. Honestly, like a master's degree while working, while learning how to write songs, how to produce songs, and so on.
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Karin said the decision to become a full-time musician was not without consideration. There was a fear that was felt at first, until finally a big decision was made.
"When I graduated from college, my parents and I were also scared, like I used to study communication at UI, then suddenly I became a singer," he said. It's just that it seems that I've been here. So, every day all I want to do is try to make the best use of what has been entrusted to me.
He added, "I was given this voice, yes I had to be able to maximize it as best I could".
After three years of deciding to become a full-time musician, Karin learned many lessons that would allow her to continue to grow. But the process that is going through is not at all easy.
In my opinion, being a musician is nothing to tell us what to do. So, every day we have to make our own schedule.. So actually, the difficulty is to position myself, I'm still working or I'm just pursuing my hobby. Because what I do as a job is my hobby too," said Karin.
"So if I'm bored, I'm bored, or I'm not motivated anymore, I'm confused about what to do, because the impression seems like I've been around you," he continued.
Especially to be a musician today, Karin also feels required to become a content creator. Luckily he is in a label that can help. However, from his observations, many musicians are lonely in living their daily lives.
"A lot of my friends are indie musicians, which I think is a pretty flat job. But the good thing is that we do what we like. So yes, there are pluses and minuses," he said.
Karin admits that she is not satisfied with the results of what she has done so far. Especially with the current condition of the music industry, which often demands virality as a condition for the success of a musical work.
"I can't deny it, I really want my songs to go viral even more. If asked if you want to go viral, of course you want, because it opens up many doors for the future," said Karin.
"It's just that now there are so many I get, usually people know the song but they don't know who the musician is. There is new homework again. That's another side that needs to be honed again," he added.
But behind the difficulties experienced during the process, Karin said she was happy with what she went through as a full-time musician. The reason is, he has had his dream since childhood to appear on stage.
"Actually, I've been living the life I always dreamed of. I can sing every day, I can perform too even though I have a lot of steps to do to get on that stage," he said. In addition, I know more about new friends, my listeners who are now very close.
For Karin, being a musician also means growing every day. The target has always changed, considering that she is getting older, is doing more exploration, and continues to do research.
Karin believes that her job as a musician is to work. Even though she still has plans and targets, she feels that listeners have their own way of seeing her works.
"The important thing is actually to be honest in what I want to say, the rest, I think everyone has their own time. And if it's not my time right now, I'm really okay, I'll keep going, the important thing is that I keep going," he said. . And I'm sure I'm not sure I'm not the only one who feels like this. Indeed, being a musician must be patient.
Once again, Karin said that Arseri Music really helped her to go through the whole process. As a label that handles independent musicians, he finds it helpful to run the music business while maintaining his idealism.
"At Arseri Music, the most important thing is that the artist must like it first. Because whatever doesn't come from the heart, I don't think it will work well. I think we have to like it first, then from there we plan, we program how to convey the best, creatively and business," he said.
In addition, Karin is also optimistic about the current Indonesian music ecosystem, which strongly supports many independent musicians to come to the fore. Although he did not try to generalize, he believes that the music industry can support its musicians.
"The ecosystem is already very developed. I want to talk about ideal or not, support or not, I think it depends on each other. But the industry is already very advanced," he said. We have the music industry and the musical industry there are people who live from there. It's really there.
Karin added, 'We together with Arseri's friends really want us as artists to live from our own work. And I think we have to continue to live with it, but we have to be patient, and sure, and dare. Like I said earlier, first put the intention, where are we going as musicians, what are we looking for from here.'
In the end, Karin believes that the choice to become a musician full of time is the right decision. Behind the whole difficult process, she continues to live it with many fun things. And one important thing he believes, being a musician is doing something important for life.
"As musicians, we are matters, musicians in Indonesia are matters, and our existence is matters," concluded Amira Karin.
The English, Chinese, Japanese, Arabic, and French versions are automatically generated by the AI. So there may still be inaccuracies in translating, please always see Indonesian as our main language. (system supported by DigitalSiber.id)
