Lack Of Funds, Raim Laode Relys On Creativity For Song Promotion

Raim Laode (Instagram @raimlaode)

JAKARTA - No rattan, no roots. The famous broken is very appropriate to describe Raim Laode's way of promoting his new song entitled Bersenja Gurau.

Assisted by existing technology, the 29-year-old singer managed to make herself plastered on one of the large billboards in the Sudirman area, Central Jakarta.

Through his Instagram account, Raim Laode was seen taking pictures in front of the billboard. However, what is displayed on the screen is the result of his creation.

"This is promotion if you don't have money. Just edit it first using a photoshop. I know that @spotifyid can be realized, come on, please. Don't forget to listen to my song "together," wrote Raim Laode in the caption. Instagram upload, Monday, March 18th.

In the video he uploaded, it can be seen that the big screen behind Raim Laode actually displays another ad.

"Will you be able to edit it on your behalf of your sister?" said Raim Laode.

"We'll just tell Spotify later, then we tag Spotify, who knows how."

What Raim Laode did was successful. Spotify Indonesia's official account also responded through the comments column.

"Very creative (crysing emoji) (heart emoji)," commented @spotifyid.

Several Indonesian singers also praised Raim Laode's creative way of getting attention.

"Ahahaha, it looks like I also need to do this (a laugh emoji)," wrote Anji.

"Hahahahahahh good idea!!!" Nowela commented.