Norton Stop Production V4SV To Commando 961, Ready To Launch New Model At EICMA 2025

Commando 961. (Photo: Norton Motorcycles)

JAKARTA The legendary British bicycle manufacturer Norton Motorcycles has made a major announcement from its headquarters in Solihull, England, confirming production cessation for its flagship models, namely V4SV, V4CR, and Commando 961.

This legendary motorcycle has completed its final production path, marking the end of this important round for this British iconic brand.

However, this announcement is not a sign of collapse. In contrast, Norton is preparing for a massive revival, fully supported by TVS which acquired it in 2020. The plant in Solihull is now busy with production of the latest generation of Norton motors promising a multi-new design language, entering the unsurveled market segment, and expanding into new sales areas.

Among the stopped models, Commando 961 has long been the heart of Norton' modern product line. All of its last production units have been sold out to dealers. For collectors and fans, Norton will soon close the waiting list and are preparing several special "last-from-line" units as valuable mementos.

Norton Executive Director Richard Arnold, said that this termination was a step forward.

"V4SV, V4CR, and Commando 961 are respected worldwide as Norton's newest iconic motorcycle series. When one chapter ends, the other begins, and wait to reveal our exciting future is nearing completion," he said, quoted from Visordown, Wednesday, September 3.

According to him, the history of Norton has always been built on a forward-minded mindset, and this revival reflects a bold vision for these legendary British motors.

With the EICMA 2025 getting closer, speculation about Norton's next move is starting to heat up. Photos of a new model spyshot are already circulating, showing a new V4 sports motorcycle that is likely to fill the void left by V4SV. TVS CEO, Sudarshan Venu, is even seen driving the prototype, giving a strong signal of Norton's intended direction.

This change is a key strategy for Norton to compete again at the top of the industry, eliminating the remaining old models from the previous leadership era. With the support and large investment of TVS, one of the world's largest two-wheeled manufacturers, Norton seems ready to make a big breakthrough on the global stage and prove that this legendary brand still has a place in the future of automotive.