JAKARTA - Enthusiasm for electric vehicles is increasingly felt in Indonesia, and Jaecoo Indonesia is taking advantage of it through the Jaecoo Land 2026 event which took place on April 11-12 at One Satrio, South Jakarta. This event is not just an automotive festival, but a celebration of the soaring Jaecoo J5 EV.
J5 EV successfully became the best-selling electric car in Indonesia in March 2026. The surge in popularity of J5 EV can be seen from GAIKINDO retail data. Sales increased significantly from 1,942 units in January to 2,926 units in February, then remained high at 2,775 units in March.
The ever-growing demand makes Jaecoo gas in distribution, with an ambitious target of 13,000 units to get into the hands of consumers by the end of April 2026. The Chinese manufacturer also ensures that distribution continues to run optimally.
"The enthusiasm for the J5 EV continues to show a very positive trend and is the main driver of our growth in Indonesia. This strengthens our optimism to achieve the target of delivering 13,000 units to customers by the end of April, in line with our commitment to ensure that the distribution process runs optimally," said Business Unit Director Jaecoo Indonesia Jim Ma in Jakarta, Saturday, April 11.
Not only in the country, Jaecoo's performance is also on a fast track globally. The brand has now reached more than 960,000 customers in 64 countries and is getting closer to reaching 1 million units. In fact, in March 2026, Jaecoo set a record with sales of 61,254 units, jumping 210 percent compared to the same period last year.
The largest contributor came from the New Energy Vehicle (NEV) line which recorded 39,716 units or grew 471 percent globally. This figure confirms Jaecoo's strategy of focusing on modern mobility based on new energy that is efficient and relevant.
The British market is also not immune from this positive trend. Jaecoo managed to record more than 12,000 units of sales with a market share of over 3 percent in March 2026. The Jaecoo J7 model is the main star with a contribution of more than 10,000 units.
In Indonesia, a similar trend is also clearly visible. Throughout January to March 2026, Jaecoo recorded retail sales of 7,927 units from the NEV line. This momentum was then packaged closer to consumers through the lifestyle concept in Jaecoo Land.
"We are very excited to bring Jaecoo Land for the first time to Jakarta residents and surrounding areas as part of our efforts to get closer to the community. Through this activity, we want to provide a space for the community to enjoy the weekend with a different experience with Jaecoo," continued Jim Ma.
Carrying the concept of L.A.N.D (Lifestyle, Adventure, Nature, and Discovery), Jaecoo Land is designed as a blend of automotive and urban lifestyle. Visitors are spoiled with a creative bazaar involving more than 20 tenants, live music, to wellness sessions such as yoga, pilates, and zumba with Sana Studio.
Not stopping there, Jaecoo Land also presents an inspirational talk show with Indonesian explorer Julian Johan (Jejelogy), a children's play area, and pet experience that is friendly for animal lovers. The experience is complete with a test drive session of various models, ranging from J5 EV, J7 SHS-P to J8 SHS-P ARDIS, as well as getting to know the electric technology and Super Hybrid System (SHS) that is carried.
More than just a weekend event, Jaecoo Land 2026 is an important stage to strengthen Jaecoo's position in the era of new energy vehicles. Currently, Jaecoo has operated 32 dealers in Indonesia and is preparing to expand its network to 80 outlets by the end of the year, in order to bring services closer and strengthen its foothold in the national automotive market.
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