JAKARTA - The beginning of the year is often used as a moment to re-balance life. Many people start paying more attention to mental health, quality time with family, and how to manage spending more wisely.
Small changes in daily routines, ranging from beverage choices, children's activities, to shopping habits can have a big impact on maintaining quality of life throughout the year.
Entering 2026, Cha Co. presents various initiatives designed to answer these needs. Throughout January, a series of new programs and menus were presented as part of an effort to create an experience that is not only refreshing, but also meaningful, both for individuals and families.
Earlier this year, Cha Co. introduced three main focuses that complement each other, ranging from menu innovation, educational activities for children, to more economical shopping solutions.
In line with the trend of living a more conscious and healthy life at the beginning of the year, Cha Co. released Misty Ritual Matcha. This drink uses a choice of matcha with natural antioxidants, combined with a soft foam layer that gives a light sensation when drunk.
The distinctive taste of matcha blends with a smooth texture, providing a calming drinking experience and helping to focus, perfect for enjoying in the midst of the busy early year.
Continuing the positive response from the previous holiday period, the Little Barista Program will be held again throughout January 2026. This program is designed to provide children with hands-on experience in making drinks, as well as train motor coordination, creativity, and confidence.
Through a fun approach, children not only play, but also learn to interact and express themselves in a safe and educational atmosphere.
To support a more careful lifestyle in spending, Cha Co. has collaborated with the Qpon application in presenting various special offers. Through this platform, customers can enjoy discounts of up to 35% for a number of selected menu combinations.
The promotion is available in the form of Super Deals and Smart Combos which can be used at all Cha Co. outlets, including at Taman Anggrek Mall and partner outlets in the Kalibata area. Users simply buy vouchers through the Qpon application, then show the QR code during the transaction to enjoy the available offers
"January is about setting the tone for the rest of the year. At Cha Co., we want to start by providing balance," said Myra Suraryo, CEO of Cha Co, quoted from an official statement on Saturday, January 17, 2026.
"We present Misty Ritual Matcha for peace of mind, continue Little Barista for family happiness, and partner with Qpon to provide wider accessibility. With various choices of Combo packages on Qpon that can be enjoyed at Taman Anggrek and Bean Think Kalibata, we want to ensure that Cha Co. freshness is closer to you." he continued.
Through this series of initiatives, Cha Co. invites the people of Jakarta to start 2026 with a more balanced approach, maintaining health, strengthening family togetherness, and staying smart in managing expenses.
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