Digital Invitations, Simple Steps To Reduce Carbon Emissions

Illustrations - Couples use digital wedding invitations to reduce the footprint of carbon emissions. (doc. Viding)

JAKARTA - The use of digital invitations is one of the simple but effective ways to support efforts to reduce carbon emissions.

By switching from printed invitations to digital formats, people now have environmentally friendly alternatives to celebrate important moments such as marriage without leaving any traces of excess carbon.

One of the pioneers in the digitization of wedding invitations, the Viding platform, said that the digital distribution of invitations was able to contribute significantly to reducing the production of carbon dioxide emissions.

"Digital invitations show that sacred celebrations can still take place without burdening the environment," said Viding CEO Alki Adi Joyo Diharjo in his official statement.

Since its launch on March 7, 2021, Viding has recorded rapid growth in the use of digital invitations. By mid-2025, more than 2.4 million invitations have been sent through the platform.

According to an analysis of institutions such as the Environmental Paper Network and Carbon Trust, one physical invitation sheet can produce about 140 grams of equivalent carbon dioxide (CO2e), originating from the process of making paper, printing, and distribution.

"With the whole process being diverted to digital media, Viding is thought to have helped prevent the release of more than 312 tons of carbon emissions. If converted, this figure is equivalent to the benefits of planting around 14,000 new trees, assuming one adult tree absorbs 21 kg of CO2e per year," explains Joyo.

The popularity of digital invitations is getting higher, especially among young couples who are technology literate and have a concern for environmental issues. In addition to providing technical convenience, this digital solution also provides emotional satisfaction because it supports the sustainability of the planet.

As a form of commitment to environmental issues, Viding also released the Carbon Saving Tracker feature available in the user dashboard. This feature allows users to see firsthand the amount of carbon emissions that have been successfully avoided through the use of their digital invitations.

"We want to make this carbon savings part of every couple's love story. This is not just data, but a form of real contribution to the environment," he concluded.