JAKARTA - Culinary is not only a matter of taste, but also a trace of history and culture that lives in every dish. In various parts of Indonesia, many legendary foods have become part of the unobserved heritage because of their deliciousness, recipes from generation to uniqueness that are difficult to imitate.
Now, the legendary dish does not need to be searched for one by one, because culinary fans can enjoy it in one place through a series of Indonesian culinary celebrations, Tjap Legende.
In mid-2025, a number of big cities in Indonesia will host culinary events that present various legendary dishes from various regions.
The main purpose of this activity is to reintroduce the wealth of Indonesia's taste, as well as to lift the old culinary that is timeless so that it is better known to the current generation.
"If we don't start preserving local culinary, I'm sure in the next 20 years the culinary session of the archipelago could become extinct," said Febriyanto Rachmat as CEO of PT Samsaka Lestari Rasa in a press conference in Jakarta, recently.
This culinary festival roadshow is held to open opportunities for Nusantara culinary MSMEs throughout Indonesia, both those that are already famous (legend) and those that are not yet famous (non-legend), in order to improve quality and make the culinary of the archipelago 'upgraduate' compete in the fast-growing Indonesian culinary industry.
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This legendary culinary festival will visit 12 big cities in Indonesia from mid to late 2025. Carrying the authentic culinary wealth of various regions, this festival presents dozens of legendary outlets that have existed for decades.
Starting from Sate Buntel H. Bejo (1971), Nasi Liwet Wongso Lemu (1950), Warung Mak Beng Bali (1941), to Toko Oen Semarang which has been open since the 1930s. Each outlet does not only sell food, but also carries stories, traditions, and their respective local identities.
This festival not only presents special culinary delights from various regions, but also cultural performances and interactive activities, making it an ideal event to hunt for the taste of the archipelago and get to know Indonesia's culinary wealth closer.
"More than just a culinary festival, this event is a space to support MSME players, especially traditional culinary businesses that have long struggled to maintain their original taste. In the midst of modern culinary onslaught, this step is expected to strengthen Indonesia's culinary position so that it remains relevant and attractive in the community," explained Febriyanto Rachmat.
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