Nyak Kopsah Cries When Tells About The Destruction Of His Food Stall Due To Food Vlogger

Nyak Kopsah (YouTube/dr. Richard Lee, MARS)

JAKARTA - The owner of the Madun Oseng shop, Nyak Kopsah, spoke emotionally about the negative impact his business felt due to bad reviews from the food vlogger.

In a podcast, Nyak Kopsah expressed his disappointment with the comments that not only had a bad impact on the reputation of his shop, but also damaged his business which had been built with difficulty.

According to Nyak Kopsah, his efforts experienced a very drastic decline after some culinary content creators gave a negative spotlight on Madun Oseng. This forced him to close his years of business.

"The person who entered my place, he didn't care about my finances. The important thing is that his video went viral," complained Nyak Kopsah, quoted by VOI from the YouTube channel dr. Richard Lee, MARS on Saturday, March 22.

He explained how food vloggers come to their stalls, create viral content, but do not provide financial support to the managed food business at all. On that occasion, Nyak Kopsah continued his story with anger.

"Posting, posting, sono, sono, viral. You came to where I made sono-sini reviews. Because you were busy, you didn't give me a little money," he explained.

With shaking sounds and tears flowing, this man better known as Bang Madun demands that food vloggers take responsibility for the impacts caused by their content.

"You are satisfied with your content. But you have hurt me a lot. Thanks to your content, many people have stolen my business," he explained.

He felt that food vloggers only think about personal benefits by creating viral content without considering the consequences for small businesses like theirs. The impact of the review is so large that it makes him feel almost lost in mind.

"I was destroyed, completely destroyed. Luckily it's not crazy, fortunately I didn't pay off (suicide)," he said while crying.

Nyak Kopsah describes how hard the business world is, especially as a pioneer who builds his business from scratch, not as an heir who benefits without struggle.

In a deeply shaken emotional condition, he revealed that at this time only self-esteem can be maintained.

"I maintain how so that my brother can eat." said Nyak Kopsah with an unstoppable sob.

This problem began in 2023, when a food vlogger named A Juju visited Madun Oseng stall and gave a review of his experience there.

In a video that is widely circulated on social media, Juju criticizes several aspects of the shop. He highlighted the unpleasant aroma that came from the stall location near the river, as well as the condition of the place was not neat.

"This really doesn't smell good. Now this is the place, it's a bit messy but it's okay." Juju said in the video.

Although the criticism was conveyed with the intention of providing input, the impact was far greater than expected. This review actually triggered a negative reaction from many people. Until finally it resulted in a decrease in the number of visitors and resulted in a huge financial loss for Nyak Kopsah.