JAKARTA - After a series of photo and video teasers circulating on the timeline. Right today, November 27, SM Entertainment's K-pop group EXO officially released their newest album, Obsession.
This sixth album contains 10 songs of various genres. This teaser has been released since early November where EXO started with a flag logo that resembles the EXO emblem.
Through his comeback this time, EXO will face another version of EXO, namely X-EXO. This is a plot that was deliberately created by EXO, to continue the story concept from the previous album Don't Mess Up My Tempo in 2018. Through the video teaser, EXO appeared dressed in black, while X-EXO appeared in colorful clothes and appeared more sinister.
EXO 엑소 Concept Teaser Image🎧 2019.11.27. 6PM (KST) 👉 https://t.co/x08K1AxoOk#EXO # 엑소 #weareoneEXO #EXOonearewe @exoonearewe #OBSESSION #EXODEUX #OBSESSEDwithEXO pic.twitter.com/Nfx43I9ZnP
- EXO (@weareoneEXO) November 27, 2019
The presence of EXO's new album has been strengthened by the emergence of two official Twitter accounts of EXO (@weareoneEXO) and X-EXO (@EXOonearewe). Both of them consistently upload member teaser photos and make voting for fans to choose EXO or X-EXO groups by providing retweets and likes for both groups. An interesting promotional strategy that impressed netizens so that several names related to EXO climbed onto the news charts.
#HappyCHANYEOLDay 🎂🎉 ⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀⠀ # 191127 #EXO # 엑소 #CHANYEOL # 찬열 pic.twitter.com/VIsB6jxtOg
- EXO (@weareoneEXO) November 27, 2019
The main track Obsession has a hip-hop feel as the main genre. Through a tweet on Twitter, EXO said the song Obsession would have a one-of-a-kind concept and a variety of music in an album of the same name. This album is something special for fans because this album was launched on the birthday of one of the personnel, Chanyeol.
To celebrate the release of Obsession, EXO also held an exhibition entitled The Stage and The Place. The Stage - is a place where EXO and EXO-L (as EXO fans are called) interact as part of the video. Meanwhile, The Place - is a place decorated with music video sets, costumes, and everything related to Obsession.
EXO's Obsession album can be listened to through both digital and physical platforms. What do you think, EXO-L?
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