JAKARTA To support the MAY Indonesia program of the Ministry of Tourism and Creative Economy (Kemenparekraf), Formula Indonesia launched the Flipgo X total Indonesia series product at the peak of the 2024 National Dental and Mouth Health Day (HKGN) celebration in the Thousand Islands, Jakarta.

Formula also collaborates with the International College of Dentist (ICD) to hold social education on the health of teeth and mouth as well as free dental examination and treatment for the local community. Formula also distributed thousands of brushes from community donations through the campaign "Let's Change Gigi Brush".

This original Indonesian oral care product held a number of activities in commemoration of the 2024 HKGN on Kelapa Island and Macan Island, Thousand Islands. Throughout 2024 Formula has held a number of activities aimed at educating the public about the importance of maintaining the health of teeth and mouth, especially by diligently replacing the toothbrush at least once in three months. And today coincides with the 2024 HKGN commemoration on Kelapa Island and Macan Island, in addition to holding social educational actions, checking and treating free teeth to local residents," said Harianus Zebua, Head of Corporate and Marketing Communication OT Group at the 2024 HKGN commemoration event in the Thousand Islands, Jakarta, quoted from a media release, Friday, September 20.

The HKGN 2024 event in the Thousand Islands was also attended by Chelsea Olivia and Glenn Alinskie, who are brand ambassadors of Formula oral care. Me and Glenn like to travel both for work purposes and for family tourism. Well, we must always bring Flipgo because it is easy to carry and practical. I really appreciate the collaboration between Formula and the Ministry of Tourism and Creative Economy through products. Products that promote Indonesian tourism. Strong and sustainable Indonesian tourism will certainly have a positive impact on Indonesia both economically and with an image of Indonesia in the eyes of the world," said Chelsea Olivia.

Pioneer for a travel package brush in Indonesia with a foldable brush handle, since 2007 has given birth to many innovative products that have developed with the times. In 2016, the innovation of a stable triple handle was held and a cool look was carried, practically anti and complicated.

"Seeing the current very high interest of the Indonesian people for traveling, as well as in line with one of the Ministry of Tourism and Creative Economy programs, Goodminton Indonesia, which aims to advance tourism in leading destinations in Indonesia, or which is popular with the term New Bali, we are sure that FLIPGO FORMULA can play a role in supporting the mission. Many beautys of tourist destinations in Indonesia are not yet known to the general public. So in this collaborative product we include Trivia Fun Fact about the main uniqueness of the 11 leading tourist destinations in the form of stickers that can be attached to the FLIPGO FORMULA packaging and can be collected, "added Harianus.

The Minister of Tourism and Creative Economy of the Republic of Indonesia, Sandiaga Salahuddin Uno, in his remarks appreciated the collaboration between Formula andaturation of Indonesia in the Strong Sustainable Indonesian Tourism with Formula campaign. "Formula as a cobranding partner ofturbation Indonesia is also committed to sustainable tourism and creative economy by paying attention to environmental aspects, nature preservation, and culture as well as strengthening the local economy through education for MSME actors. Let's work together to make tourism and the creative economy sustainable for a better future," he stressed.


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