JAKARTA - PZ Cussons again held a Small Star Cussons (CBK) for the 2022 edition, which has the theme Rayakan Cerita Bunda "The Magical of Pure Love" which took place in Gandaria City, Jakarta.
The event has been running for 11 years, which is of course supported by the two largest brands, namely the Cussons Baby and the Cussons Kids.
The theme CBK 2022 with the theme "Love Mother" aims to give PZ Cussons appreciation and support for the magnitude of mother's role and struggle as at the forefront of accompanying the child's growth and development process.
Elly Mustrianita, as Corporate Communications Director of PZ Cussons Indonesia, revealed that this activity is also to inspire and improve the quality of the Indonesian family environment and take the initiative to maintain environmental sustainability.
"In accordance with Cussons' goals; For Everyone, For Life, For Good, PZ Cussons presents various series of activities to inspire and improve the quality of Indonesian family life and initiatives to maintain environmental sustainability," said Elly in her official statement.
PZ Cussons also presented resource persons as well as guest stars, Aurel Hermansyah and Atta Halilintar in CBK 2022. Aurel said that being a mother made her happy.
'Moreover, Bro Atta understands me very well and becomes the number one supporter, I feel so valued and loved. Ameena's funny attitude makes my days more cheerful. I also became calmer in caring for Ameena and it really had an effect on her growth and development," said Aurel in an official statement from PZ Cussons.
The grand final of CBK 2022 also presents several interesting activities, namely play areas for infants and children, inspiring talk shows, events for children's creativity to providing attractive prizes, as well as distribution of gifts to finalists who take part in this event.
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