Bank Owned by Conglomerate Hary Tanoesoedibjo, Partners with XL Axiata, Targets 1 Million New Users

Illustration. (Photo: Doc. MNC Bank)

JAKARTA - PT Bank MNC Internasional Tbk (BABP), which is part of PT MNC Kapital Indonesia Tbk (BCAP) has reached an agreement to establish a strategic partnership with PT XL Axiata Tbk (EXCL) to promote MotionBanking. In the agreement, XL Axiata collaborates to add at least 1 million new MotionBanking users through special promotions and incentives for XL Axiata users.

The bank belonging to the conglomerate Hary Tanoesoedibjo will support promotions on the XL Axiata platform and in return, XL Axiata will receive certain benefits including the right to receive new advertisements on the MNC media platform.

The spread of cellular connectivity and the massive user base of XL Axiata form a strong foundation for digital banking services. The collaboration between MotionBanking and XL Axiata creates an ideal solution to integrate and adapt to the current digital economy. Future expansion in the form of symbiosis between banks and telecommunications companies is inevitable given the increasing use of cellular phones and the cashless society.

This great opportunity stems from XL Axiata's strategic position to increase financial inclusion in today's era, where the number of people who own cellular phones exceeds the number of people who have bank accounts. MotionBanking, on the other hand, provides good retention incentives to XL Axiata users through various incentives when opening an account.

MNC's dominance in the media is the perfect platform for financial literacy, coupled with XL Axiata with its 56 million smartphone user base, creating synergies to overcome the problem of low financial inclusion in Indonesia.

"The collaboration between XL Axiata and MotionBanking has opened a new era of collaboration between telecommunication operators and digital banking, the first in Indonesia. This partnership combines the MNC Group's large ecosystem, including media, financial technology, and digital power, with 56 million XL Axiata user base and cellular operator services that empower the digital economy and financial inclusion", said Yudi Hamka, CTO of MNC Group, in a written statement, Thursday, August 12.

Director and Chief Commercial Officer of Consumer XL Axiata, David Arcelus Oses added, "This collaboration is strategic for him because it is in line with the digital transformation agenda carried by XL Axiata.

"This mutually beneficial cooperation is also part of XL Axiata's commitment and contribution to support the development of the digital economy in Indonesia through technology. We believe this collaboration will provide access to accelerate financial inclusion for the community", he said.