JAKARTA - PT Industri Jamu Dan Pharmacy Sido Muncul Tbk (Sido Muncul) will launch a new ad video for Tolak Angin products in the near future. And what distinguishes is, this time the Tolak Angin advertisement stars French tennis player, Alizé Lim.
The production of filming for the tennis player's version of the Tolak Angin advertisement was carried out in the South Cipete area, South Jakarta some time ago. Director of Sido Muncul, Irwan Hidayat revealed the reason for choosing the tennis theme for his latest video advertising.
Irwan wants tennis in Indonesia to be more advanced and popular with all circles.
"Yes, from me, first, why do we choose tennis because I want to do tennis in Indonesia one day to be able to progress," said Irwan Hidayat, quoted Tuesday, October 1.
In addition, tennis is a sport that I have been involved in for a long time. I've been a sports lover for 55 years playing tennis and never moving, playing tennis. Someone else is golfing, everywhere, I'm not, the only sport I've been in, I like, I like," added the 77-year-old man.
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As for Alize Lim's collaboration in the latest Tolak Angin video, Irwan revealed that the player also consumed Tolak Angin.
"Actually, the idea (to collaborate with Alize Lim) was only three weeks ago. I first saw him on Youtube, how come this is a really cool person from the age of 4, who has been in tennis. Finally, I was looking for information about Alizé. Apart from Alizé's love for playing tennis, he was chosen to be an advertising star because he did consume Tolak Angin," explained Irwan.
The English, Chinese, Japanese, Arabic, and French versions are automatically generated by the AI. So there may still be inaccuracies in translating, please always see Indonesian as our main language. (system supported by DigitalSiber.id)
