Pupuk Indonesia Asks 202 Distributors To Optimize Subsidized Fertilizer Absorption

Marketing Director of Pupuk Indonesia Tri Wahyudi Saleh. (Photo: Doc. Antara)

JAKARTA - Pupuk Indonesia asks 202 distributors to optimize subsidized fertilizer absorption to encourage increased agricultural productivity, so as to supply food needs in the country.

"Of course we hope that distributors can optimize the distribution of subsidized fertilizers while still paying attention to administrative order and compliance with applicable regulations," said Pupuk Indonesia Marketing Director Tri Wahyudi Saleh at the "Construction of Subsidized Fertilizer Distributors & Appreciation for Performance Semester 1 2024" which was held by a hybrid from Surabaya, East Java, quoted from Antara, Tuesday, August 20.

He said that the Government had increased the allocation of national subsidized fertilizers in 2024 to 9.55 million tons from the previous 4.7 million tons.

Tri Wahyudi said that the allocation of subsidized fertilizers mandated by the Government to Pupuk Indonesia was originally 5.23 million tons, consisting of an initial allocation of 4.7 million tons of initial allocation plus 500 thousand tons of organic fertilizer.

Then in April, the Government increased the allocation to 9.55 million tons through the Decree of the Minister of Agriculture (Kepmentan) 249/2024.

He said that currently there are four months to go, the situation in Central Java, East Java, West Java has mostly entered the dry season. So that it pays attention to Pupuk Indonesia, especially in terms of fertilizer.

"On the other hand, the Government is also optimizing the absorption of subsidized fertilizers to increase production," said Tri.

He also added that in the Sale and Purchase Agreement (SPJB) between Pupuk Indonesia and distributors that had been previously signed, there were points that required distributors to meet stock availability in Line III or district/city level warehouses.

Therefore, Tri appealed to all distributors throughout Indonesia to optimize the stock currently available by producers in Line I or factory warehouses.

Furthermore, Tri also emphasized that to support the smooth implementation of subsidized fertilizer distribution in the remainder of 2024, all distributors are required to ensure that all fostered kiosks are able and understand the system used in the distribution of subsidized fertilizers, either using Farmer Cards or i-Pubers.

"So that when farmers make sacrifices there are no more obstacles in the field," he also said.

According to him, with the presence of i-Pubers, the way to redeem subsidized fertilizers is simpler and easier. Farmers simply bring the Identity Card (KTP) to the official kiosk, subsidized fertilizers can be directly redeemed by registered farmers.

For this reason, it is hoped that farmers will also immediately redeem subsidized fertilizers, so that their harvests are more optimal in maintaining national food security and increasing income.

"We also ask distributors to monitor fostered kiosks related to provisions in the distribution of subsidized fertilizers, such as administrative order on evidence of distribution, sales in accordance with HET (Highest Retail Price) and not making 'packets' sales," said Tri.

Tri also motivates distributors to optimize the absorption of subsidized fertilizers. Pupuk Indonesia on that occasion also gave appreciation to the best distributors in absorption of subsidized fertilizers and also zero corrections.

"This best is expected to be an inspiration for other distributors for the performance of distributors in the future," said Tri as well.