Kadin Calls Madura Warung Brings Benefits To The Community

Illustration - Warung Madura.(Photo: Doc. ANTARA)

SURABAYA - Chairman of the Surabaya Chamber of Commerce and Industry (Kadin) Ali Affandi La Nyalla Mahmud Mattalitti assessed that the existence of Madura stalls actually brought various benefits to the community. "There are many residents who feel helped by the existence of Madura stalls that are open for up to 24 hours. And Madura's own stall, the real economy of the trade, there really helps the circulation of money in the city of Surabaya," said the man who is familiarly called Andi, quoted from ANTARA, Tuesday, May 14.

Warung Madura, he continued, also has a different segmentation from modern shops, so there is no need to worry about disrupting the market.

In addition, he said, Madura stalls can also be an opportunity for workers in Surabaya.

"In terms of performance, if the shopkeeper is three shifts, then at least three people are employed, or at least two people, so indirectly, how much workforce is absorbed there," he said.

Moreover, Madurese stalls don't actually only belong to Madurese, but there are many tribes in Indonesia that also develop Madura stores. "The Madura shop has become a kind of brand mark for convenience stores that are open 24 hours," he said. And found that there were also Bugis people who opened Madura stalls. The important thing is that Madura stores are known to be open 24 hours," he said.

He also appreciated the strategy that differentiates Madura stalls by opening 24 hours, and that's legal. "The differentiation strategy is that the Madura stall is open 24 hours. And it's okay to open Madura stall 24 hours as long as there are no regulations that prohibit it," said the former chairman of the East Java Indonesian Young Entrepreneurs Association (HIPMI).