JAKARTA - The Minister of Tourism and Creative Economy/Head of the Tourism and Creative Economy Agency, Sandiaga Salahuddin Uno, has provided creative economy players in Bali with effective pitching strategies to attract investors.
Menparekraf Sandiaga during the Pre Pitching WIDURI (Wirausaha Digital Mandiri) creative economy, at The Trans Resort Bali, said that in order for investors to be interested in investing at the first meeting, it is advisable to submit a brief but comprehensive pitch to convince investors.
"A short time doesn't mean you don't have the opportunity to convince investors," said Menparekraf Sandiaga, Friday, May 25 in a written statement.
WIDURI itself is a program that aims to produce independent entrepreneurs who excel in 5 DSP and Bali so that they become champions who can drive the economy of local destinations.
And the purpose of this Pre Pitching activity is to provide advanced pre pitching training to WIDURI curated participants so that participants are ready to pitch in front of investors. In this case, it was done in Bali.
Menparekraf explained that in pitching to investors, it is necessary to emphasize the initial offer of deals to investors.
“If you are pitching, it must be summarized. My suggestion should be emphasized to investors is what the deal is. So, don't immediately talk about the innovation of the product, but tell us what the deal is, because investors are always looking for money," said Menparekraf Sandiaga.
On the occasion, the Minister of Tourism and Creative Economy conveyed the importance of the 4 AS in developing a business or through the application of the 4 AS principle. What is meant by 4 AS are Hard Work, SmartAS, Complete, and IkhlAS.
In addition, business actors must be able to adapt, innovate, and collaborate as well as take advantage of digitalization to overcome various limitations during the COVID-19 pandemic
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