Becoming The World's Number 4 Largest Producer, Airlangga Calls The Coffee Industry Growing 250 Percent

Coffee Illustration (Photo: Pexels)

JAKARTA - Coordinating Minister for Economic Affairs Airlangga Hartarto revealed that with approximately 7.8 million people who depend on coffee plantations, Indonesia is also the 4th largest coffee producer in the world after Brazil, Vietnam and Colombia.

"In the last 10 years, the Indonesian coffee industry has experienced a significant growth of 250 percent," said Airlangga in his statement, Saturday, March 12.

Airlangga continued, coffee is one of the plantation commodities that has an important role in economic activity in Indonesia, because it is the third largest plantation commodity after oil palm and rubber with a contribution percentage of 16.15 percent to plantation GDP.

"Through its quite important and promising role in the national economy, the coffee industry has great potential to continue to grow in Indonesia," he continued.

On the same occasion, Deputy for Food and Agribusiness Coordination at the Coordinating Ministry for the Economy, Musdhalifah Machmud, said that it was necessary to make a breakthrough in encouraging the people's economy in line with the national economic recovery from the impact of the pandemic. This is in line with the main objective of holding the Indonesia Premium Coffee Expo & Forum 2022 which is designed to be an information expansion of the Indonesian coffee commodity map and a stimulator for economic growth.

"The Coordinating Ministry for the Economy has initiated exhibitions and forums on coffee that can actually encourage solid performance and collaboration among stakeholders in the national coffee industry," said Deputy Musdhalifah in her report to Coordinating Minister Airlangga.

Supported by an attractive program of events for the development of the national coffee industry, the Indonesia Premium Coffee Expo & Forum 2022 also aims to expand the global market by making the G-20 meeting in Bali and the COP-27 climate change conference in Egypt 2022 a series of activities.

This will benefit the expansion of the value chain and marketing strategy to strengthen the “Trade Mark” while increasing national coffee sales to foreign countries.

"Of course, we hope that we can encourage the contribution of coffee commodities to the economy, and appreciation for several local coffee brands that have successfully listed on the stock exchange and also dominate overseas markets," said Coordinating Minister Airlangga.

The virtual activity of the Indonesia Premium Coffee Expo & Forum 2022 which was officially opened by the Coordinating Minister for the Economy on March 11, 2022, coincides with the commemoration of the 2022 National Coffee Day. This virtual activity will last until November 2022.

In addition, it will also be held with the Offline – Hybrid platform on June 24 to 26, 2022 at Taman Lapangan Banteng Jakarta. The virtual exhibition can be accessed through www.indonesiapremiumcoffeeexpo.com

Attending offline and online at the Opening Ceremony of Indonesia Premium Coffee Expo & Forum 2022 including the Minister of Industry, Deputy Minister of Foreign Affairs, Ambassadors of friendly countries, Ambassadors of Indonesian representatives, officials of coffee producing regions, Governor of East Java, General Chair of the Indonesian Coffee Council. (DEKOPI), General Chairperson of the Association of Indonesian Coffee Exporters (GAEKI), General Chairperson of the Specialty Coffee Association of Indonesia (SCAI), Chairman of the Executive Board of the Indonesian Dagang Foundation, Marketing Director of Holding PTPN (Persero) III, President Director of Cendekia Sinergi, and other stakeholders related coffee interests, including national industry players.