MEDAN - Medan Mayor Bobby Nasution encouraged micro, small and medium enterprises (MSMEs) to take advantage of digitalization in the midst of the pandemic in the last two years. growing," Bobby said in Medan, North Sumatra, Saturday, February 12. The mayor emphasized that he did not want MSME actors to continue to decline during this pandemic by taking policies that made it easier for MSMEs to market their products. In this way, said the mayor, culinary products produced by MSME actors can be used, especially eating and drinking in the Medan City Government environment. Medan must be used to help MSMEs by using OPD eating and drinking products in the environment The Medan City Government," said Mayor Bobby. Head of the Small Business Empowerment Division of the Medan City Cooperatives and SMEs Office, Anwar Syarif, admitted that his party was currently developing MSMEs, including building a web-based cooperative and MSME management system application.

His party also carried out socialization, training and education for MSME actors related to the digital economy, and memorandums of agreement with stakeholders, such as PT Telkom, Gojek, Tokopedia, Shope and others.

The latest data from the Medan City Cooperatives and SMEs Service states that the number of MSMEs fostered by the Medan City Government is around 27,000 units out of a total of 70,000 units recorded.

"Furthermore, we also encourage and facilitate MSME players to 'onboard' on digital platforms, such as digital markets, local e-catalogs and marketplaces," he said.


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