Indomie, Owned By Conglomerate Anthony Salim, Has Been Named The World's Most Delicious Instant Noodle, These Two Variants Are The Most Popular

Rapper from Indonesia, Rich Brian is eating Indomie in the video clip Love In My Pocket. (Photo: Twitter @Indomielovers)

JAKARTA - Indomie, with its many variants, is very popular with people from the age of children to the elderly. Not only domestically, but the instant noodle product of PT Indofood CBP Sukses Makmur Tbk owned by conglomerate Anthony Salim is also well known abroad.

In fact, Indomie received many awards. Recently, Indomie was also named the best instant noodle in the world by the LA Times.

Then what variants are most in-demand by the world community?

Summarizing various sources, Indomie is not the first time it has been named the best instant noodle in the world by the LA Times. In previous years, it has also been included in the LA Times version of the best instant noodles. It even entered the list of New York Magazine.

Indomie Mi Goreng

Indomie Mi Goreng variant is back in the list of the world's most delicious instant noodles, the LA Times version. This is not the first time that instant noodles have been named the best food in the world.

Minister of Tourism and Creative Economy (Menparekraf), Sandiaga Uno, in an upload on his Instagram @sandiuno on Tuesday, December 14, admitted that he was proud that local products were able to be appreciated abroad.

Fried noodles are also included in the list of the 10 best instant noodles in the world 2021 version of New York Magazine. This Mi Goreng variant won the best saucy instant noodle category.

In fact, a restaurant critic from the San Francisco Chronicle newspaper, Soleil Ho, said that Indomie Mi Goreng was his favorite type of noodle without sauce.

Ho explained that these Indomie Mi Goreng have a strong taste that comes from the onion oil and fried onions. He has declared Indomie Mi Goreng since elementary school.

Not only liking the original flavored fried noodle variant, Ho admitted that he also really likes the Mi Goreng Sate variant.

Mi Goreng BBQ Chicken Flavor

In 2021, New York Magazine launched 10 of the world's best instant noodles. Indomie, the Mi Goreng BBQ Chicken variant, was included in the list and won the best saucy instant noodle category. Together with the original flavored fried noodles.

This variant is also well-liked by Los Angeles Times food columnist Lucas Kwan Peterson.

In 2019, citing the LA Times, the Mi Goreng BBQ Chicken variant took first place out of 31 instant noodles for livestock in the world. Unlike other instant noodles, this Indomie product has the taste of roasted chicken.

Not only are their products liked, as brands or brands, Indomie and Indofood have also received many awards. In 2020, Anthony Salim's company was included in 'Asia's Top 1000 Brands 2020' of Campaign Asia's list.

Indomie and its parent company, Indofood have been named the first and second places in Asia's Top 1000 Brand 2020 by Campaign Asia. This product is considered synonymous with Indonesians but also has international success, its name is growing in popularity thanks to inventive marketing campaigns.

Not only that, but Indomie also won the Kantar version of the Most Chosen Brand 2020 award. Indomie is ranked seventh as the most voted brand in the world. Indomie has also ranked first in the country since 2019.

Then, Indomie also received an award at the Best Brands 2020 version of YouGov. Indomie was ranked as the best brand by YouGov for the first time.

According to Yoga's official website, this ranking is based on consumer perceptions of product quality, value, impression, reputation, satisfaction, and whether consumers will recommend it to others.

Indomie, especially from Mi Goreng, got a score of 61.3 and succeeded in rolling out Garuda Indonesia, which previously held this title for 2 consecutive years.