Shopee Disburses IDR 2 Million Incentive To Encourage Digitalization Of New MSMEs On Its Platform

JAKARTA - Shopee announced additional support for MSMEs that have just penetrated digital platforms through the New MSME Success Program, which will begin on June 16, 2025.

Shopee Indonesia's Head of Corporate Affairs, Satrya Pinandita, hopes that this program can help new MSMEs reach the market, build consumer trust, and encourage and facilitate the digital transformation of local MSMEs in a sustainable manner.

"This program has been present for 3 months and we see a response and the results are quite good," said Satrya in an official statement on Tuesday, May 20.

Effective from June 16, 2025, this advantage will be added, including:

The success of the New MSME Success Program is what encourages Shopee to add a list of supports that will be given to novice entrepreneurs.

"We believe that an inclusive and supportive environment from the start in doing business is the key to boosting the growth of sustainable MSMEs," he continued.

Finally, Satrya also hopes that this program update can further help the process of digital transformation of local MSMEs.