The Number Of Sales Of Toyota Avanza And Other Cars Has Increased Up To 155 Percent, Thanks To The Free Tax Regulation

JAKARTA - Marketing Director of PT Toyota Astra Motor, Anton Jimmy, said that sales of Toyota cars, which received a 0 percent Sales Tax on Luxury Goods (PPnBM) incentive, experienced a significant increase. This can be seen from the total vehicle purchase letters (SPK) issued.

"From March 1-8, 2021 data, for Avanza, Sienta, Rush, and Yaris, the SPK increased by around 94-155 percent when compared to the SPK for the February period on the same date", he said in a statement on Saturday, March 13.

Anton added that for the Vios type, which received the biggest discount of up to IDR 65 million as a result of this incentive, the sales increased even more because previously there was not much demand.

"The increase is very much thanks to the relaxation policy issued by the government", he said.

The increase in SPK also occurred in Honda car sales. Business Innovation and Sales and Marketing of PT Honda Prospect Motor, Yusak Billy, revealed that the sales increase was around 40-50 percent compared to the same period the previous month.

"Especially for car types that get tax incentives, the increase is up more than 60 percent compared to the first week of February, the highest growth is at HRV of 1.5 liters", he said.

Billy revealed that public interest is very good in taking advantage of tax relaxation from the government.

"We will continue to observe the development of car demand in the future to meet the existing demand", he added.

Meanwhile, Daihatsu noted that the SPK increase occurred within a week when the tax incentives for the purchase of the new car came into effect. Not only the models that get this incentive, but also the models that do not get this incentive.

For models that receive incentives such as Xenia, Terios, Luxio, and Gran Max MB, the SPK has jumped by about 40 percent. Meanwhile, other models such as Ayla, Sigra, Sirion, Gran Max PU, Gran Max Blindvan sales increased by about 20 percent.

"For stock models that receive PPnBM incentives, especially in the months of the relaxation period, we will certainly adjust them as optimally as possible so that they are balanced between demand and supply", said Hendrayadi, Marketing and Customer Relations Division Head of PT Astra International Daihatsu Sales Operation.