This Is Why Suzuki Alert Workshop Service Is Popular With Homecomers, Increasing To 56 Percent
JAKARTA - PT Suzuki Indomobil Sales recorded an increase in demand for vehicle service during the Suzuki Alert Workshop period, which lasted for 10 days, from April 5 to April 14. From the data provided, the services provided received a positive response from 6,080 customers, an increase of 56 percent compared to last year's period.
The strategic location and completeness of the services offered are believed to be a supporting factor in the high public interest in conducting inspections and repairs.
"We addressed the presence of Suzuki Alert Workshop at 66 points along Sumatra, Java, and Bali so that customers can go home comfortably and calmly because they know that Suzuki Alert Workshop is ready and is in a strategic location that can be easily found during the homecoming trip, even when going through alternative routes," said Assistant to Service Dept. Head of PT SIS, Hariadi, in his statement on Friday, May 3.
As is known, this year Suzuki presents 56 standby workshop services for cars and 10 outlets for motorcycles spread across Sumatra, Java, and Bali. "The increase in demand for service services this year also proves the right point selection, the provision of complete and comfortable facilities, as well as reliable and certified mechanics so that travelers entrust their vehicles to Alert Workshops during the trip," he added.
From the high use of private vehicles for homecoming trips, it is recorded that the use of car service services at Bengkel Siaga Suzuki has crossed 5,634 customers, with the most demand in the form of periodical maintenance services of 80 percent, which includes checking and repairing light vehicles such as oil replacement, coolant, AC filters, brakes, and others. Meanwhile, motorcycle service services are in demand by 446 customers. Based on the data obtained, 70 percent of motorcyclists only need light service assistance.
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Based on data compiled by PT SIS, the Bengkel Siaga program this year was also attended by various generations and years of Suzuki's car production, where most of the owners took advantage of this opportunity because they felt the Bengkel Siaga program was profitable. At least 42% of Bengkel Siaga participants are owners of Suzuki's car over 3 years old. This is also believed to be one proof of customer loyalty and trust in Suzuki's official Workshop service and quality, even though the car owned has already passed the warranty period provided.
"Of course Suzuki is always committed to continuing to maintain the quality of the products and services we provide. This high trust from customers for the services we provide to the 2024 Alert Workshop is a motivation for Suzuki to always be able to give the best to all loyal customers," concluded Hariadi.