HARSA Efforts, Anies Baswedan's Son-Owned Organization In Empowering Youth And Supporting MSMEs Through Lestari And Cipta Events

JAKARTA - HARSA, the Mikail Azizi Baswedan organization son of Anies Baswedan has carried out a series of youth movements that focus on several fields, namely entrepreneurship, socio-culture and the environment, education and democracy, human rights and nationalism.

HARSA successfully completed an event entitled 'Lestari & Cipta' which aims to grow youth and support MSMEs. The event, which was held on Sunday, November 12, 2023, at Half Patiunus, South Jakarta, features a combination of cultural appreciation, entrepreneurship and creative initiatives.

Mikail hopes that the participants who attend can increase their capacity as well as contribute to Indonesia through their contribution to national gross domestic product (GDP).

"MSMEs in Indonesia contribute more than 60 percent of GDP, so we young people must give appreciation to MSMEs. Harsa wants to contribute in creating young people who can become entrepreneurs through the creative economy," said Mikail.

"Not only creating, but also respecting creative economy actors who raise cultural values," he continued.

This program is enlivened by content creators, entrepreneurs and young artists. Starting from collaborations from Tasya Kissty and the Jakarta Creative Hub, fashion shows from Batik Marunda, workshops with Vina Muliana, Tea Mocktail Bar from Damar Langit Tea & Patisserie and also appearances from Abang None, South Jakarta.

Lestari and Cipta also provide a series of workshops that are one of the real movements aimed at increasing the capacity of young people and increasing knowledge in the creative economy. This program also collaborates with +Jakarta, Jakpreneur (Jakarta Entrepreneur) and RUmah BUMN.

"Indonesia has set a vision to achieve Indonesia Gold 2045 and one of the important aspects in achieving this vision is empowering our heroes, namely MSMEs that will bring the country to the peak of achievement," said Head of the Lestari & Cipta Event, Malik Sulaiman.

"We hope that Harsa will continue to actively contribute in helping MSMEs, preserving culture, and encouraging the creative economy for young people who can support sustainable development," he continued.

Keywords: HARSA, Organization, Youth Harsa, Hope Nation, Harsa Indonesia, Half Indonesia, MSMEs, Heroes, creative economy, Mikail Azizi Baswedan, Vina Muliana, Indonesia Gold 2045, gross domestic product, democracy.