LinkedIn Has A Way To Get Content Creators To Get Many Followers Thanks To This Feature

JAKARTA - LinkedIn has again added new features for content creators that are growing on its platform, one of which is the introduction of new analytics and video features.

Both can help content creators increase their following on the platform. This feature comes after introducing custom maker mode profile settings.

Analytics tools can help content creators closely track the detailed performance of their individual uploads, as well as account-level statistics meant to help content creators understand who is reading and engaging with their content.

The social media professional is also adding tools to help content creators increase their presence and get more attention to the content they already create. This feature is quite similar to YouTube Analytics.

Citing Endgadget, Friday, April 1, furthermore, the company also updated the tool for profile videos, which allows users to record a short introductory video that will appear next to their profile photo.

This feature now includes a set of instructions meant to guide content creators and others on what to include in their videos.

While LinkedIn may not be the platform most associated with creator content like TikTok, YouTube, and Instagram, the company is constantly working to bring in creators.

Unfortunately, unlike other platforms, LinkedIn is still behind in rolling out monetization features for content creators. The company announced a $25 million creator fund last year, but so far only a small group of content creators has access to it.

But building more tools to support content creators behind the scenes, such as better analytics and increasing the visibility of their content, could be an important cornerstone if a company decides to build additional monetization features.