How To Show Actions Feature On Instagram Business To Make Selling Easier

YOGYAKARTA - Instagram's social media platform has an "Action" feature that sellers can use to make it easier for followers or other Instagram users to buy the products they promote.

Sellers who have an Instagram Business account can also find it easier to transact and find potential buyers by activating the "Actions" feature that appears on your Instagram profile page.

With the "Action" feature, your customers or potential buyers can easily place an order for the products you sell, whether food or other products by pressing the "Order Now" button that appears on your profile page.

After pressing the action menu that you created on the profile page, Instagram users will be redirected to an e-Commerce application or delivery service that is integrated with your Instagram account.

If the user has an Instagram Business account, you can easily activate the "Actions" feature. You can also follow the steps that have been compiled by the VOI team below.

Enable Action Feature on Instagram

The action feature itself is Instagram's newest service that businesses can use to increase sales. Users can also give a name to the "Actions" menu displayed on your profile.

To activate it, users can log in to their Instagram account on their smartphone, then enter the profile menu. If you use regular Instagram, users can upgrade to Instagram Business first.

If your Instagram has been upgraded to a business account, users can activate the "Actions" feature by clicking the "Edit Profile" menu, then scroll down until they find the "Action button" icon.

The user can select the icon, and change the setting from "Off" to "On". In the icon there are menu options that you can display on your profile page, such as the "Order Food" menu and so on.

Furthermore, users can integrate Instagram Business with a delivery service or e-Commerce store that you have. The trick, you can go to the delivery service or shop that you have in a particular application, then copy the link to the column provided.

After performing the steps above, the "Order Now" menu will automatically appear on your Instagram Business profile page, which can be used by followers or other Instagram users to order your products.

This is how to activate the "Actions" feature in the Instagram application to make it easier for sellers to promote their merchandise to potential buyers.