Apple Launches Subscription Analytics Feature On Apple Podcast, This Is Its Function!

Apple Podcast Subscription Analytics feature (photo: Apple)

JAKARTA - Apple has announced an update to its Apple Podcast service where podcasters will easily see how listeners get involved with premium subscriptions and grow a wider audience.

"Apple today announced three new updates for podcasters to help grow their audience and business," Apple wrote in its announcement on its Apple podcaster website on Monday, August 21.

With this update, the tech giant added Subscription Analytics to the Apple Podcast Connect, a dashboard where podcasters track how their listeners engage with their content.

In the Overview tab on the Analytics menu, creators can see how many listeners start free trials, paid subscriptions, the percentage of listeners converting from free trials to paid subscriptions, and the estimated results resulting from their subscriptions, "explained Apple.

Not only that, creators can also view subscription details based on the state or region and based on subscription status, such as monthly packages or annual packages.

In addition, in Trends tab, creators can take advantage of powerful visualization tools to gain insight into their subscription performance over time and use various filters.

Then, creators can also use Trends tabs to view their Subscription Events, such as Activization, Cancellation, and Update, and Sales filters on Trends tabs based on Subscription Duration to see details of the estimated results generated by monthly versus annual subscriptions.

Subscription Analytics will be available worldwide today to all creators with at least one active subscription and the role of Admin, Finance, or Legal on Apple Podcasts Connect.