JAKARTA - It is rumored that Grab and Lazada's ride-hailing service will work together in Vietnam. Both of them will support each other by offering their products during the National Online Shopping Day or Harbolnas November 11th.
Quoting Kr-Asia, Wednesday, November 11, especially for users in Vietnam, the two applications can be used in one application only. That is, they are both connected.
If Vietnamese users want to access GrabFood, they can order via the official website or Lazada app. Conversely, if users want to access the Lazada platform, they can go through several links in campaign-based banners and widgets in the Grab application.
"The COVID-19 pandemic has also driven the adoption of digital services in Vietnam and encouraged consumer behavior that prioritizes digital. As a result, more and more consumers are now considering virtual options to meet their daily needs," said Managing Director of Grab Vietnam, Nguyen Thai Hai Van.
In addition, this collaboration also offers cross-platform vouchers and point-to-point delivery solutions made possible by GrabExpress.
It is known, Vietnam is an area with one of the digital economies that is experiencing fast growth, as well as many business actors who often compete to take advantage of online shopping festivals.
"We expect a volume of more than 30 times the normal domestic and cross-border sales for this Harbolnas season," said Lazada Vietnam CEO James Dong.
Not only relying on online shopping festivals, James also hopes that his logistics fleet services will also experience an increase in mileage by 25 percent, compared to last year in fulfilling customer orders.
Even so, it is not without reason why Lazada partnered with Grab, because amid fierce e-commerce competition in Vietnam, Shopee remains the most popular e-commerce platform based on traffic in the second quarter of 2020. It is claimed, Lazada wants to catch up with Shopee's success.
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