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JAKARTA - A Chinese manufacturer, Wuling Motors, celebrates six years of its presence in the Indonesian automotive market in increasingly fierce industrial competition. Despite facing attacks from European and Japanese manufacturers, Wuling Motors has succeeded in attracting the attention of various groups by presenting several car models with cutting-edge technology.

Not only focusing on innovation, but Wuling Motors also contributed to electrification by introducing the Air ev and Almaz Hybrid variants. The Wuling Air ev variant itself managed to record brilliant achievements by selling 10,000 electric cars within one year of its launch.

As a form of appreciation to Indonesian consumers who have supported Air ev's success, Wuling Motors held a customer gathering entitled "Green Drive Festival." The event was attended by Air ev owners and the Indonesian Electric Vehicle (WEVI) community.

Dian Asmaharani, Head of Marketing for Wuling Motors, expressed pride and appreciation for consumer confidence in Wuling Air ev which managed to reach the sale of 10,000 units. With the "Green Drive Festival," Wuling wants to celebrate this success and invites the public to support environmentally friendly mobility for cleaner air in the future.

"We hope that more and more people will be inspired to be part of supporting environmentally friendly mobility for cleaner air in the future," said Dian in an official statement on Sunday, July 16.

The Green Drive Festival was attended by various interesting events, including the appearance of standing up comedianaya and well-known singer Raisa. More than 100 units of Wuling Air ev participated in the event.

The event began at Pantai Indah Kapuk 2, where all vehicles were parked in a "10 K" formation as a symbol of the celebration of the sale of 10,000 units of Wuling Air ev in Indonesia.

Before the Air ev user convoy continued to the main event location, Wuling gave safety instructions to ensure the journey was safe and comfortable.

Since its launch in September 2022, Wuling Air ev has received a positive response in Indonesia. Sales reached 10,000 units in a short time and were even used as delegation vehicles at the 2022 G20 Summit in Bali and the 2023 ASEAN Summit in Labuan Bajo, NTT.

This electric car has also won several prestigious awards, such as Best User Friendsly Electric Car from the 2023 SBBI Award, Indonesia Automotive Industry Leader 2022 Category Electric Vehicle, Rookie of the Year Automotive Award 2023, Marchairs OMNI Channel Brands of the Year 2023, and Green Product of The Year at the 2023 Sustainable Marketing Excellence (SME) event which was awarded by Martawers.


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