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JAKARTA - K-pop group BLACKPINK made a surprise by releasing a new concept trailer. YG Entertainment as the agency launched a trailer titled BORN PINK.

Sunday, July 31, the agency released a 30-second video featuring the BORN PINK logo. Reportedly BORN PINK will be the title of their latest album.

Not just a logo, in the video, the agency also announced that in August, BLACKPINK will release a pre-release single.

Then the second album was released in September and continued with a world tour in October.

This comeback will be their first release in two years. It is known that they last released an album in 2020 with the title THE ALBUM.

After that, several BLACKPINK members underwent individual activities, among them Rose and Lisa with a solo project while Jisoo with the drama Snowdrop.

Recently, BLACKPINK collaborated with the PUBG game to release the music video for the song Ready for Love. This song was heard in the documentary Light Up the Sky in 2020.

Meanwhile, the hashtag #BLACKPINK immediately became a trending topic until today, Monday, August 1. This logo video has also been watched by more than 5.6 million since it was first released.

This shows fans' enthusiasm to see a new side of Jennie, Rose, Lisa, and Jisoo in the new album throughout the second half of 2022.


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