JAKARTA – PT Bank Mandiri (Persero) Tbk continues to focus on developing digitally integrated financial facilities and products in order to achieve increased performance. Most recently, the state-owned bank is said to have just launched two screen features on the Livin official application in just the past month.
Bank Mandiri SVP Transaction Banking Retail Sales Thomas Wahyudi explained that the first new feature is the ease of purchasing mutual fund investments starting from a nominal value of IDR 100,000.
"This is part of the main strategy in developing the business," he said in a written statement on Thursday, June 16.
While the second is a feature to facilitate travel transactions to shopping that is in line with today's urban lifestyle. All available in one application.
According to Thomas, the strategic efforts made by the company are in line with the trend of future public transactions which will be increasingly digitized.
"Current conditions show that Indonesia's population is dominated by Generation Z and millennials. This is why Bank Mandiri is increasingly serious in accelerating the development of digital services in order to seize the opportunities that exist," he said.
To note, the results of the 2020 Population Census released in 2021 show that the proportion of Generation Z is 27.9 percent of the total population, while the millennial generation is 25.87 percent.
In terms of performance, the financial services institution coded as the issuer of BMRI recorded 429 million ATM transactions worth IDR 333 trillion in the first five months of 2022. This score was also supported by 700 million transactions in the Livin application with a value of no less than IDR 880 trillion.
"Through digital services, Bank Mandiri is committed to continuing to be present to provide convenience for customers," concluded Thomas.
The English, Chinese, Japanese, Arabic, and French versions are automatically generated by the AI. So there may still be inaccuracies in translating, please always see Indonesian as our main language. (system supported by DigitalSiber.id)
