Mitratel Digitizes, Ready To Compete In The Digital Age

Photo: Doc. Mitratel

JAKARTA - Digital transformation is a must for companies today to be able to survive and continue to grow in today's new era. So to answer the challenges of the digital era and strengthen competitive advantage by increasing digital capabilities, improving business processes and strengthening customer experience, PT Dayamitra Telekomunikasi Tbk or Mitratel has launched the New Digital Era as one of the phases of the company's readiness to meet shareholders' expectations.

Mitratel continues to develop business and operations after the IPO in November 2021, both from a financial and operational perspective, according to the aspirations of shareholders and the market. The digital transformation carried out includes the integration of new technologies, processes and cultures to increase efficiency, increase value for customers, innovate faster, and find new opportunities through the challenges of the industrial revolution 4.0.

Mitratel President Director Theodorus Ardi Hartoko representing the Board of Directors inaugurated the start of the Mitratel digital era and the use of the integrated application OneFlux said, through the declaration of the New Digital Era, Mitratel will continue to grow through technological innovation.

"So that it can produce maximum value for shareholders," said Theodorus in his written statement, Thursday, March 31.

It is known, Mitratel has implemented two core applications, namely ERP SAP S/4 Hana and CRM-TMS (Customer Relationship Management - Tower Management System) application under the name OneFlux. With this system integration, it will improve customer experience through integrated solutions to customers where all information about Mitratel products can be delivered quickly.

These two core systems are key in the digitization of Mitratel's business processes, supported by the preparation of supporting infrastructure and a cyber security platform.

"Digital transformation in the tower business will continue to be carried out by Mitratel in terms of enhancement and refinement to support 5G implementation in the near future as well as implementing artificial intelligent and big data technology to support the company's business," said Theodorus added.

With the start of the Mitratel Digital Era, operational efficiency, financial performance improvement and the company's business growth will continue to be a top priority to maximize business returns for the benefit of shareholders.