Digitalization Is Increasingly Massive, Synology Provides Data Security Solutions

JAKARTA - The increasing threat of cybersecurity and the need to comply with strict regulations are the main focus for companies in the country. How not, the threat of cyber attacks is increasing twice per year. Moreover, the acceleration of cross-industrial digital transformation is now getting faster in line with the development of the latest technology such as a generating AI.

Indonesia Sales Manager Synology, Clara Hsu said, companies in various industries are now faced with significant challenges, where the volume of data generated and stored continues to increase, as well as demands for management and security that exceed the existing IT resource capacity. This is certainly a separate opportunity for Synology, as a company that provides network attachment storage (NAS) solutions and data management.

"Synology introduces flexible personal and hybrid cloud data management solutions, and is designed to answer needs in dynamic environments on various business scales, from multinational companies to offices with many branches, as well as offers resilient security against ransomware threats," Clara said at the 2023 Synology Solution Day annual event in Jakarta, Wednesday, November 22.

Synology continued, introducing private cloud solutions that facilitate team collaboration, ensuring data ownership without compromising accessibility and ease of use. Starting from office documents, emails, to instant messages. Synology solutions offer comprehensive security, which will soon be improved with the ability of a generating AI so that businesses can be free to control company data.

"The essence of the business lies in efficiency and collaboration, both inside and outside the organization," he said.

More than just having a data backup, comprehensive data protection is needed to ensure business continuity. Synology describes why complete protection, routine exercises, and total solutions are needed to significantly reduce recovery time from worst-case scenarios and ensure organizations can continue to operate costs, namely by building more efficient customer recovery and recovery strategies.

In addition to securing businesses from cyber threats, he added, the video surveillance system is also reliable as a necessity.

"Synology offers comprehensive solutions designed with our leading video management system, Surveillance Station, and AI-based cameras. For businesses that oversee large industrial complexes or various retail outlets, Synology surveillance solutions provide the scalability and flexibility needed," he explained.

Similarly, the Director of the Financial Services Authority (OJK) of the Mulia Simatupang Institute revealed that cyber crimes in the form of hacking and malware attacks were not only targeting individuals. More than that, it also hit the financial services industry to government institutions. Including the IT OJK system, some time ago.

In this regard, the OJK has also taken various steps to handle the disturbance and is trying to restore information system services as soon as possible.

"We also continue to take preventive measures so that these incidents do not happen again at once so that the spread does not spread," he said.

Meanwhile, Michael Chang as APAC Sales Head Synology emphasized significant growth in Synology's business solutions.

"In Indonesia itself, demand for Synology solutions has doubled every year. Through this event, we invite IT fans and business partners in Indonesia to see firsthand the reasons why our solution is the main choice by business," he said.

To encourage the security of company data in the country, Synology also held Synology Solution Day 2023 entitled Improving Data Security Through Advanced Storage Solutions" which became a momentum for Synology to strengthen its commitment to leading data management technology innovations. This annual event not only shows the latest technological advances, but also marks strategic steps for Synology in meeting and supporting Indonesia's digital transformation needs.

The synergy between advanced technology and dynamic market needs makes Synology a pioneer of adaptive and resilient solutions. With the presence of a comprehensive solution, from data storage to integrated video surveillance, Synology is at the forefront of presenting a more secure, efficient, and productive digital future for every layer of business and industry in Indonesia.