BTN Achieves Award At The 2023 Marketing Excellence Award

JAKARTA - The Savings marketing program owned by PT Bank Tabungan Negara (Persero) Tbk (BTN) successfully won a prestigious award at the 2023 Marketing Excellence Awards. Bank BTN Corporate Secretary Ramon Armando said, in line with changing times, Bank BTN continues to innovate in presenting promotion programs that are able to touch the community. The existence of the award, he continued, is a positive appreciation for the various innovations that have been carried out by Bank BTN.

"This award is certainly a reminder for us to continue to innovate on all sides, from business to promotion, especially to support our main mission, namely to meet the housing needs of the Indonesian people," Ramon said in Jakarta, Tuesday, October 31. Meanwhile, Bank BTN won the Silver Winner Marketing Excellence Award 2023 for the Excellence in Omnichannel category. The award is a collaboration between Bank BTN and the digital agency Leverate. The award was given for the promotion of Bank BTN's Business Savings product entitled Unleash Business Success: The Ultimate Business Savings-Igniting Growth.

The 2023 Marketing Excellence Awards itself was held by Marketing Interactive, a leading institution in Asia that oversees advertising, marketing, and media in Singapore, Hong Kong, Malaysia, Philippines, Indonesia, and Thailand. Previously, the BTN Bank promotion program also won international awards at the 2023 Mob-Ex Awards for the Best Campaign Banking & Finance category in Asia and Oceania. The award was achieved for the achievements of Bank BTN through BTN Properti on social media.