Next Month Google Will Launch AI-powered New Search Engine

JAKARTA - Google is reportedly working on a redesigned and completely new search engine, including powered by Artificial Intelligence (AI).

A series of new AI features for search engines are named Magi codes. According to reports, among these features will result in a much more personal experience on search engines than versions currently used by hundreds of millions of people around the world.

The new search engine made by Google will be more communicative, such as the Microsoft system itself in Bing which integrates GPT-4-powered chatbots into search experience.

Others, Google also plans to embed sustainable learning in its new search engine. The system will learn usage patterns and preferences from the way a person interacts with it.

Dubbed the Searchalong feature, therefore there will be a list of options that have been selected previously for objects purchased, information for research, and others.

The company has also been experimenting with features where users can search for music through chatbot conversations.

GIFI and Tivoli Tutor are also a pair of other experimental features, where users can ask Google Image Search to produce images and communicate with chatbots to learn new languages.

It should be noted that the above features have been demonstrated by Google some time ago or on other platforms such as Duolingo.

"We are very pleased to bring a new AI-backed feature to Search, and will soon share more details," said a Google spokesperson.

Most likely, Magi and this redesigned new search engine are in response to Samsung's reported intention to notify the company last month that they were considering making Bing a default search on its devices.

The news reportedly made Google panic and immediately assigned 160 of its employees to immediately develop Magi.

This is because the company's search agreement with Samsung is worth around US$3 billion (Rp44 trillion) per year. The tech giant is claimed to launch Magi next month, possibly at the time of the 2023 I/O event. This was quoted from the NYTimes via Engadget, Monday, April 17.