BRI Finance Prepares Various Deep Strategies For The Implementation Of The Electric Vehicle Financing Market

PT BRI Multifinance Indonesia (BRI Finance) is preparing various strategies to deepen the penetration of the electric vehicle financing market in 2023, including financing with a business to business (B2B) scheme and business to consumer (B2C).

BRI Finance President Director Azizatun Azhimah said in his official statement that in addition to expanding the company's market as a whole, this step is BRI Finance's commitment as a subsidiary company for BRI to support the acceleration program for the use of electric vehicles launched by the government.

"As part of the BRI Group, this is BRI Group's commitment and real support in accelerating the electric vehicle ecosystem in order to realize the government's aspirations, namely net zero emissions by 2060, both through financing for B2B and the B2C scheme," he said, who is familiarly called Azizah. this, quoted from Antara, Monday, March 20.

BRI Group's commitment to supporting government assistance programs in the ownership of battery-based electric motorized vehicles (KBLBB) for the community was marked by the synergy of PT PLN (Persero) with Himbara which was conveyed at a press conference on Friday, March 10.

He said BRI through BRI Finance will also work with PLN to make the electric vehicle financing scheme an alternative financing on the marketplace platform that has been built by PLN at PLN Mobile.

Regarding the B2B financing scheme, Bank BRI has a B2B scheme for manufacturing companies that produce electric cars or motorcycles. As for the B2C scheme, BRI Group has three types of financing schemes that can be accessed by customers to buy electric vehicles.

The first scheme is financing employees who have a fixed income for the purchase of electric vehicles, both cars and motorbikes through competitive interest rates and free administration and provisional costs.

Then, the second is the motor vehicle ownership credit financing program with down payment (DP) starting at zero percent and competitive interest rates. The third scheme is the purchase of an electric motorcycle using a credit card and can be paid in installments.

Azizah also said that his party has owned and marketed several electric vehicle financing products since last year, one of which is financing agencies that require the financing and procurement of electric vehicles, both cars and two-wheeled vehicles.

The strategic effort from BRI Finance refers to the increasing growth of electric vehicles. The Indonesian Automotive Industries Association (Gaikindo) noted that in 2022, battery-based electric car sales reached 10,327 units or grew by around 1,400 percent from 2021, which was only 687 units.

Meanwhile, to see the development of the electric motorcycle market, it can refer to the type test registration certificate issued by the Ministry of Transportation, of which around 35,000 electric motorcycles have been used by the public until the end of 2022.

Therefore, according to him, the trend of selling battery-based electric vehicles will be excited again this year in line with the stretched economic conditions, accompanied by government policies that will boost sales of battery-based electric vehicles, including Presidential Instruction (Inpres) Number 7 of 2022.

Through this inpres, central and regional government agencies are required to use battery-based electric vehicles as operational service vehicles or individual service vehicles.

"We are ready to support our shared dream of making the Earth cooler and greener in Indonesia. The government and business actors already have their own strategic steps in order to increase the use of electric vehicles, so we hope the market will welcome them positively," he said.