Equipping MSME Actors Ahead Of Formule E, Anies: Shows Small Entrepreneurs With Global Standards

JAKARTA - Ahead of the Formula E electric car racing event, the DKI Jakarta Department of Industry, Trade, Cooperatives, Small and Medium Enterprises (PPKUKM) in collaboration with Formula E Jakarta organizers held training and briefing for MSME players participating in the international event. attended by the Governor of DKI Jakarta, Anies Baswedan and Head of Formula E Organizing Committee, Ahmad Sahroni at Ancol Beach City Mall, North Jakarta, Saturday, 28 May.

In his remarks, Governor Anies advised that the Formula E event is a form of Jakarta's readiness to welcome the future, namely the era of emission-free vehicles. Why is there this event? Because, the future is a vehicle free of emissions and pollution. This is not just a race, but a message that Jakarta is ready to enter the future,” explained Governor Anies as quoted from a written statement by the DKI Provincial Government Public Relations. This opportunity is used by the DKI Jakarta Provincial Government to provide a large market for MSME players, so that in the future they can continue to advance and develop. “The implementation in Jakarta is unique, because it specifically prepares a place for MSME traders. So, not only the giants, but also the small ones get a chance. Because, our principle at the Provincial Government is not to reduce the big ones, but to raise the small ones, by giving them the widest opportunity to develop their businesses," said Anies. in Jakarta it is small in size but has global standards. Small but giant," he continued.

In addition, Anies advised that MSME actors would be able to represent Indonesia's good name by being good hosts. One of them, impressing the Formula E audience, not only through the products they market, but also the service they show to the audience, both local and international. “Later you will meet various people, both local and international. Show that you are a good host with the work they feel. We want every time after interacting, they will say 'the seller was great, friendly, informative, fun'. So, whenever you meet someone, you immediately remember that I have to make them feel happy,” he said. “I also underline that every booth where you are located, represents the good name of Indonesia. I want to entrust it, show that not only is your work good, but you are able to transmit happiness, because you carry the good name of Indonesia," said Anies.

To note, as many as 200 MSMEs will be involved in the Jakarta Formula E event on June 4. They not only come from the guidance of Jakpreneur DKI Jakarta, but also 10 provinces in Indonesia that were selected to peddle their wares in the electric car racing event. These MSME players are equipped with hospitality management, F&B management, to waste management with high standards.